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Exhibiting at Melbourne International COFFEE EXPO (MICE) 2025

Melbourne Convention & Exhibition Centre
20 Mar - 22 Mar, 2025

Product Offerings

Product Categories:

Beverages, Food Processing Equipment

Products:

Fully Automatic Coffee Machines: Melitta Cafina XT4, Melitta Cafina XT5, Melitta Cafina XT6, Melitta Cafina XT7, Melitta Cafina XT8, Melitta Cafina XT8-F, Melitta Cafina CT4, Melitta Cafina CT8, Melitta Cafina CT8-F, Melitta cup III, Melitta cup-breakfast

Semi Automatic Coffee Machines: Cafina LIFE/LIFE HIGH CUP, Cafina VIVA, Grinder

Filter Coffee Machines: Melitta XT180, Melitta 170, Melitta 600

Add-On Modules: XT Add-On Modules, XT Aroma System, CT Add-On Modules, cup Add-On Modules

Accessories: Coffee Center, Filterpaper, Cleaning Agents

Digital Solutions: Melitta INSIGHTS

Melitta Professional Coffee Solutions Australia Pty Ltd is the Australian division of Melitta Group, a globally established brand headquartered in Germany with more than a century of expertise in coffee preparation. Located in Alexandria, New South Wales, the company delivers comprehensive commercial coffee solutions for businesses in hospitality, foodservice, and corporate sectors. Melitta Professional combines German engineering with innovative digital services to provide high-performance coffee equipment tailored to professional environments.

Core Business

Melitta Professional’s Australian branch specializes in the import, installation, and service of commercial coffee machines and accessories. Their offerings include fully automatic machines, filter coffee systems, semi-automatic espresso machines, add-on modules, cleaning agents, and digital monitoring platforms. Their business model supports end-to-end coffee solutions — from equipment design and implementation to training, after-sales service, and performance optimization.

The company caters to cafés, restaurants, hotels, offices, and QSRs (quick service restaurants), enabling them to serve high-quality coffee consistently at scale.

Product and Service Offerings

Fully Automatic Coffee Machines

Melitta’s flagship XT and CT series deliver high-capacity, precision-engineered brewing:

  • Cafina XT Series: XT4, XT5, XT6, XT7, XT8, XT8-F
  • Cafina CT Series: CT4, CT8, CT8-F
  • Cup Series: Melitta cup III, Melitta cup-breakfast

These machines are built for high-volume usage and offer:

  • Touchscreen controls
  • Milk frothing and dual-beverage dispensing
  • Precision grinders and brew units
  • Automatic cleaning cycles

Semi-Automatic Machines

For more traditional espresso brewing:

  • Cafina LIFE / LIFE High Cup
  • Cafina VIVA
  • Grinders for consistent grind dosing and particle size

Filter Coffee Machines

Ideal for batch brewing and breakfast service:

  • Melitta XT180
  • Melitta 170
  • Melitta 600

These units support programmable quantities and temperature control to ensure optimal extraction.

Add-On Modules & Accessories

  • XT and CT system add-ons (e.g., milk modules, aroma enhancers)
  • Coffee Centers for self-service or buffet use
  • Cleaning products and filter paper solutions designed specifically for Melitta systems

Digital Platform: Melitta INSIGHTS

A cloud-based digital service offering real-time analytics and remote machine monitoring:

  • Performance tracking
  • Predictive maintenance alerts
  • Usage data for business intelligence
  • Integration with POS and enterprise systems

This allows clients to optimize uptime and beverage quality while managing multiple units across sites.

Specialisation and USP

Melitta Professional is distinguished by:

  • Over 100 years of heritage in coffee innovation
  • Full-spectrum solution offering — equipment, software, service, and consumables
  • Premium German engineering tailored for reliability and high output
  • Advanced automation reducing labor dependency
  • Digital integration via Melitta INSIGHTS to enhance operational control

This positions the company as a one-stop partner for professional-grade coffee solutions with seamless service delivery.

Financials and Market Position

The Melitta Group, its parent organization, generates over €1.7 billion in global revenue annually. While financials for the Australian division are undisclosed, the brand enjoys a strong market presence across commercial sectors due to its wide distribution, robust product lineup, and service reputation.

Australia’s commercial coffee equipment market is valued at AUD 400+ million, growing steadily with café culture and office demand. Melitta competes effectively within the premium segment alongside brands like WMF, Franke, and La Marzocco.

Shipment and Export Data

Melitta Professional Coffee Solutions operates through import channels to Australia from its German manufacturing facilities. The Alexandria facility handles regional logistics, warehousing, and support. No direct export from the Australian branch has been identified in public databases, as its focus remains local distribution and service.

Target Market

Melitta serves a diverse commercial clientele, including:

  • Hotels and resorts
  • Cafés and coffee chains
  • Offices and corporate kitchens
  • Universities and institutions
  • Hospitals and healthcare centers
  • Quick service restaurants (QSR)

Their machines are designed for high daily throughput, making them ideal for environments requiring speed, consistency, and low operator training.

Capabilities

Melitta Professional Australia’s operational strengths include:

  • End-to-end project management from consultation to installation
  • Preventative and reactive servicing
  • Spare parts warehousing and logistics
  • Barista training and staff onboarding
  • Bespoke machine programming and branding

The company supports long-term machine lifecycle management with efficiency-focused service plans.

Certifications and Compliance

Melitta systems comply with:

  • Australian safety and electrical certifications
  • EU CE standards
  • HACCP-aligned hygiene protocols
  • Energy-efficient operation requirements

Their cleaning agents and consumables also meet international food safety standards.

Customer Testimonials

While detailed testimonials are not published on their Australian site, global clients praise Melitta’s technology for:

  • High uptime with minimal maintenance
  • Premium drink consistency in high-volume environments
  • User-friendly interface and multilingual support
  • Reliable local servicing and technical support

Hospitality partners often cite Melitta as a trusted OEM brand for seamless integration in their beverage service operations.

Major Achievements

  • Established a robust commercial footprint in Australia
  • Successfully deployed hundreds of units in hotels, food chains, and institutional sites
  • Integrated Melitta INSIGHTS to lead the transition into smart beverage equipment
  • Became a recognized partner for large-scale office and hospitality coffee systems
  • Maintained high brand loyalty through global engineering and local service

Melitta Professional Coffee Solutions Australia continues to shape the commercial coffee experience by combining tradition, innovation, and digital intelligence — enabling businesses to deliver consistent quality with operational efficiency.