About TEAGRAPHY
TEAGRAPHY is a premium Taiwanese Oolong tea brand, specializing in handcrafted, charcoal-roasted, and high-mountain teas. The company is committed to traditional tea craftsmanship, sustainable farming, and preserving the rich heritage of Taiwanese tea culture. By sourcing single-origin, high-altitude tea leaves, TEAGRAPHY offers an authentic tea-drinking experience to connoisseurs and health-conscious consumers worldwide.
Industry Overview & Market Position
Taiwan is globally renowned for its high-mountain Oolong tea, and TEAGRAPHY is positioned as a premium artisanal brand that caters to the growing demand for specialty and organic teas.
- Taiwan's Annual Tea Production: Over 14,000 metric tons, with Oolong tea accounting for 60% of total production.
- Export Value: Taiwan's tea exports reached USD 150 million in 2023, with key markets including Japan, China, the United States, and Europe.
- Key Consumer Trends:
- Rising demand for handcrafted, small-batch teas.
- Growth in organic and pesticide-free tea consumption.
- Increasing global interest in Taiwanese high-mountain teas.
Product Portfolio
TEAGRAPHY offers a curated selection of charcoal-roasted Oolong teas, handcrafted in Taiwan’s high-altitude tea regions.
1. Signature Charcoal-Roasted Oolong Teas
- 炭火焙煎 四季春茶 (Four Seasons Spring Tea, 50g) – Floral and refreshing.
- 炭火焙煎 烏龍 (Traditional Oolong Tea, 50g) – Rich and smooth.
- 炭火焙煎 金萱茶 (Jin Xuan Oolong, 50g) – Creamy and naturally sweet.
- 炭火焙煎 紅烏龍茶 (Red Oolong Tea, 50g) – Robust and full-bodied.
2. Tea Bags for Convenience
- ティーバッグ 金萱烏龍茶 (Jin Xuan Oolong, 3g x 5pcs)
- ティーバッグ 紅烏龍茶 (Red Oolong, 3g x 5pcs)
- ティーバッグ 烏龍茶 (Oolong Tea, 3g x 5pcs)
- ティーバッグ 四季春茶 (Four Seasons Spring Tea, 3g x 5pcs)
Unique Selling Points
- 100% Taiwanese High-Mountain Tea: Sourced from elevations of 1,000+ meters, ensuring superior aroma and taste.
- Charcoal Roasting Technique: Uses traditional slow-roasting methods for enhanced flavor and smoothness.
- Single-Origin & Handcrafted: Small-batch production for premium quality control.
- No Artificial Additives: TEAGRAPHY teas are free from pesticides, artificial flavors, and chemical fertilizers.
- Sustainable & Eco-Friendly Farming: Partnering with local tea farmers to promote eco-conscious tea cultivation.
Production & Quality Assurance
TEAGRAPHY adheres to strict quality control and international certifications to maintain premium tea standards.
- HACCP (Hazard Analysis and Critical Control Points) Certified.
- ISO 22000 (Food Safety Management System) Compliant.
- EU & Japan Pesticide Residue Standards Compliance.
- Sustainable Tea Farming Practices to ensure eco-friendly cultivation.
Global Market Expansion
TEAGRAPHY has successfully expanded into international markets, catering to tea enthusiasts, premium retailers, and high-end hospitality businesses.
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Key Export Markets:
- Japan – A major consumer of Taiwanese high-mountain teas.
- United States & Canada – Increasing demand for artisanal loose-leaf teas.
- Europe – Growth in premium organic and wellness tea segments.
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Export Growth Statistics:
- 25% annual growth in exports to Japan and South Korea.
- 20% increase in e-commerce sales from North American platforms.
- Projected 30% sales growth in 2024 due to rising demand for luxury teas.
Certifications & Compliance
TEAGRAPHY ensures strict international compliance to guarantee quality, safety, and sustainability.
- HACCP & ISO 22000 Certified for food safety.
- EU & Japan Pesticide-Free Standards for exports.
- Organic & Sustainable Farming Certification (for select products).
Recent Initiatives & Industry Events
- Taipei International Tea Expo 2023: TEAGRAPHY showcased its latest charcoal-roasted Oolong innovations.
- Strategic Partnership with Japanese Tea Retailers: Signed USD 5 million contracts for high-mountain tea exports.
- Sustainable Tea Farming Program: Investing in climate-resilient tea agriculture to reduce environmental impact.
- Luxury Tea E-commerce Expansion: Strengthening presence on Amazon, Rakuten, and specialty tea platforms.
Future Outlook & Growth Strategy
TEAGRAPHY aims to expand its global reach and reinforce Taiwan’s leadership in high-quality Oolong tea by focusing on:
- Expansion into Luxury Tea Market: Targeting boutique hotels, fine dining, and gourmet tea retailers.
- Sustainability & Ethical Sourcing: Strengthening eco-friendly packaging and fair-trade farming partnerships.
- AI & Smart Processing Technologies: Investing in AI-powered tea grading for superior quality control.
- E-commerce & Direct-to-Consumer Growth: Enhancing digital and cross-border sales strategies.
With a commitment to craftsmanship, sustainability, and innovation, TEAGRAPHY continues to set new standards in premium Taiwanese Oolong tea, offering tea lovers a refined and authentic experience.