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Exhibiting at Melbourne International COFFEE EXPO (MICE) 2025

G2
Melbourne Convention & Exhibition Centre
20 Mar - 22 Mar, 2025

Product Offerings

Products:

Plant-Based Milks: Almond Milk, Oat Milk, Soy Milk, Coconut Milk, Macadamia Milk

Dairy Milks: Full Cream Dairy Milk, Lactose-Free Dairy Milk

Merchandise: Barista Milk Jugs

MILKLAB is a leading Australian brand dedicated to delivering high-performance barista milks designed specifically for specialty coffee. Owned by Noumi Limited, MILKLAB has rapidly grown into an internationally recognized name, catering to the needs of cafés, baristas, and coffee aficionados across Australia and over 20 global markets. Their range of plant-based and dairy milks are crafted to texture and stretch perfectly for espresso-based beverages, setting a new standard for alternative milk performance in professional settings.

Core Business

MILKLAB’s core business centers on the development, production, and global distribution of premium barista milks. Each product in the MILKLAB range is formulated in collaboration with leading baristas to ensure optimal coffee pairing in both taste and texture.

Their commitment to innovation in the alternative milk category has made them a staple supplier in cafés, coffee chains, and specialty beverage outlets seeking high-quality milk solutions that enhance the flavor profile of espresso without overpowering it.

Product and Service Offerings

Plant-Based Milks

  • Almond Milk: Low-sugar, calcium-fortified, developed for smooth microfoam and nutty balance.
  • Oat Milk: Smooth, naturally sweet, with a full body ideal for latte art.
  • Soy Milk: Protein-rich and creamy, soy-based alternative that stretches well.
  • Coconut Milk: Light and aromatic with minimal separation during steaming.
  • Macadamia Milk: Creamy, luxurious texture with a slightly buttery profile.

Dairy Milks

  • Full Cream Dairy Milk: Sourced from Australian farms, tailored for café-style steaming and foaming.
  • Lactose-Free Dairy Milk: Offers dairy milk performance without lactose content, catering to digestive sensitivities.

Merchandise

  • Barista Milk Jugs: Branded stainless steel jugs optimized for latte art and milk steaming.

Each milk in the range is:

  • Free from artificial colors, flavors, and preservatives
  • Packaged in 1L cartons for café use
  • Designed to resist splitting when combined with espresso

Specialisation and USP

MILKLAB’s core point of difference lies in its barista-specific formulation. Unlike standard retail plant milks, MILKLAB products are engineered to:

  • Stretch and texture consistently for latte art
  • Complement the flavor of espresso rather than mask it
  • Withstand high-temperature steaming without curdling or separating
  • Offer allergen-friendly and dietary-specific options

Developed in partnership with leading cafés and roasters, MILKLAB maintains high sensory and functional standards to meet professional expectations.

Financials and Market Position

MILKLAB is owned by Noumi Limited (ASX: NOU), which reported AUD 499.3 million in revenue for FY2023. As of that period, MILKLAB represented one of the strongest performing segments within Noumi’s portfolio, with plant-based milk sales increasing by 10.8% YoY.

In Australia, MILKLAB is one of the top three plant-based milk brands in the foodservice sector. According to IRI market data (2022), it leads in distribution within specialty cafés, with strong penetration in over 8,500 cafés nationwide.

Internationally, MILKLAB exports to:

  • New Zealand
  • Southeast Asia
  • United Arab Emirates
  • China
  • South Korea
  • United States (emerging market)

Shipment and Export Data

MILKLAB products are shipped globally via a network of distributors and partners. While individual shipment data is not publicly disclosed, the brand's parent company Noumi maintains a robust international logistics framework.

Global expansion has been supported by foodservice distributor partnerships and direct brand marketing campaigns across Asia-Pacific and the Middle East.

Target Market

MILKLAB serves:

  • Specialty coffee cafés and roasters
  • Foodservice distributors
  • Corporate coffee environments
  • Health-conscious and allergen-sensitive consumers
  • Hospitality and hotel F&B operations

Their packaging, performance, and marketing make them ideal for businesses that value consistency, sustainability, and elevated customer experience in coffee service.

Capabilities

Key operational strengths include:

  • State-of-the-art production facilities in Australia
  • Dairy and plant-based R&D divisions
  • Barista-led product development
  • Robust quality assurance systems
  • National and international distributor support

MILKLAB’s integration with Noumi’s vertically managed supply chain allows for high consistency, compliance, and scalability.

Certifications and Compliance

MILKLAB milks are:

  • Manufactured in HACCP-certified facilities
  • Compliant with Australian and international food safety standards
  • Gluten-free options available (e.g., Almond, Macadamia)
  • Vegan-friendly plant-based SKUs
  • Kosher and Halal certifications applicable to selected products

Nutritional profiles align with café and retail sector guidelines for low sugar, allergen labeling, and functional claims.

Customer Testimonials

MILKLAB is consistently endorsed by baristas and café owners for its steaming performance and taste. Selected feedback includes:

  • “Oat MILKLAB has the best texture for latte art—we recommend it to all our wholesale accounts.”
  • “Macadamia MILKLAB complements our house blend perfectly. Customers love it.”
  • “It’s the only alternative milk we use. No splitting, and it froths like dairy.”

The brand maintains strong engagement with coffee professionals through training events, café showcases, and social media collaborations.

Major Achievements

  • Established presence in 8,500+ Australian cafés
  • Distributed in 20+ international markets
  • Winner of 2020 World Plant-Based Expo Best Barista Milk
  • Partnered with leading roasters and barista champions across Australia
  • Achieved double-digit annual growth in plant-based milk segment
  • Built a strong digital presence with over 80,000 Instagram followers

MILKLAB continues to lead innovation in barista milks through its collaborative approach with coffee professionals, pioneering quality, and global expansion—delivering products that balance taste, texture, and performance.