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Exhibiting at Melbourne International COFFEE EXPO (MICE) 2025

R42
Melbourne Convention & Exhibition Centre
20 Mar - 22 Mar, 2025

Product Offerings

Products:

Espresso Blends: All Day Espresso Blend, Mucho Gusto Espresso Blend

Filter Blends: Autumn Filter Blend, Organic Filter Blend

Single Origins: Various seasonal single-origin coffees

Merchandise: Coffee gear

Established in Melbourne, Australia, Everyday Coffee has carved a niche in the specialty coffee landscape through its blend of design-forward café experiences and premium, ethically sourced beans. Operating from its flagship location in Collingwood, the company has developed a strong community following and earned recognition as a pioneer in modern Australian coffee culture.

Core Business and Offerings

Everyday Coffee is primarily a specialty coffee roaster and café operator, focusing on sourcing exceptional coffee beans, roasting them with precision, and delivering unique coffee experiences through both wholesale and direct-to-consumer channels. Their Collingwood café doubles as a coffee bar and retail shop, reflecting their commitment to transparency, quality, and community.

Product Lineup

Everyday Coffee offers a well-curated selection of blends and single origins tailored for both espresso and filter brewing:

  • Espresso Blends:

    • All Day Espresso Blend – A balanced and versatile blend, ideal for milk-based drinks and black coffee alike.
    • Mucho Gusto Espresso Blend – Rich and full-bodied with chocolate and caramel notes.
  • Filter Blends:

    • Autumn Filter Blend – Seasonally crafted with fruity and floral notes.
    • Organic Filter Blend – Certified organic, with bright acidity and clean finish.
  • Single Origins:

    • Rotating single-origin coffees sourced from regions including Ethiopia, Colombia, and Guatemala.
  • Merchandise and Gear:

    • Branded items and coffee brewing gear for home brewers.

Specialisation and USP

Everyday Coffee’s strength lies in its design-oriented approach to café aesthetics and rigorous sourcing standards. The company collaborates with reputable importers who maintain direct trade relationships with producers. Each coffee is roasted in small batches and cupped regularly to ensure consistent flavor profiles.

Their focus on seasonal blends and transparency in origin labeling sets them apart in an increasingly competitive specialty coffee market. Additionally, they are recognized for fostering community through events, collaborations, and a retail setup that emphasizes education and experience.

Target Market

Everyday Coffee appeals to:

  • Urban professionals and creatives seeking a premium, ethically sourced coffee experience
  • Boutique hospitality businesses looking for consistent, high-quality coffee partners
  • Home brewing enthusiasts interested in rotating single-origin offerings

Capabilities

The company is equipped with modern roasting infrastructure capable of producing consistent small- and medium-scale output, allowing them to serve both wholesale and direct consumers efficiently. Their capabilities include:

  • Custom roast profiling
  • Quality control via cupping and sensory evaluation
  • Wholesale equipment consulting and training support

Certifications and Compliance

  • Products such as the Organic Filter Blend are certified organic.
  • Compliant with Australian food safety and labeling regulations.
  • Maintains traceability for all sourced coffees through reputable import partners.

Financial and Operational Insights

As a privately held business, Everyday Coffee does not publicly share financial data. However, its consistent branding, active café operations, and strong e-commerce presence indicate a robust and sustainable business model. The company has scaled operations steadily, with an increasing online footprint and presence in top café menus across Melbourne.

Shipment and Export Data

Based on third-party data sources (Volza, ImportYeti), Everyday Coffee shows limited international export activity, with a primary focus on local distribution and domestic wholesale supply. However, the availability of online international shipping through their website suggests an openness to expanding into global markets.

Customer Testimonials

Everyday Coffee enjoys high acclaim among local customers and wholesale partners:

“The All Day Espresso Blend is our go-to for our café. It’s consistent, flavorful, and the team is always supportive.”
Café Owner, Melbourne

“Great coffee, great people, and one of the best-designed coffee spaces in the city.”
Google Review

Major Achievements

  • Featured in multiple local and international design and coffee publications, including Broadsheet Melbourne and Sprudge
  • Recognized as one of Melbourne’s best coffee spots by Good Food and Time Out
  • Longstanding wholesale relationships with over 30 boutique cafés across Victoria
  • Successfully operates a thriving e-commerce platform with a loyal customer base

Everyday Coffee exemplifies the intersection of specialty coffee, ethical sourcing, and design-forward retailing, making it a standout brand in Australia’s competitive coffee industry.