Exhibiting at Foodex Japan 2025

About Hsing Jung Rice-Husking Mill

Hsing Jung Rice-Husking Mill is a leading food manufacturer based in Taoyuan City, Taiwan, specializing in rice milling and the production of healthy rice-based snacks. Operating under the True Life brand, the company combines traditional rice-processing techniques with modern food innovation to create nutritious and flavorful products. With a commitment to quality, sustainability, and health-conscious food production, Hsing Jung Rice-Husking Mill has established itself as a trusted name in Taiwan’s rice industry.

Core Business and Specialization

Hsing Jung Rice-Husking Mill focuses on rice milling and snack production, ensuring the highest quality standards in every step of the process. The company’s core expertise includes:

• Traditional Rice Husking & Milling – Sourcing premium Taiwanese rice and using advanced processing methods.
• Healthy Snack Manufacturing – Developing rice-based snacks that are gluten-free, non-fried, and rich in nutrients.
• Natural & Sustainable Production – Commitment to chemical-free, organic, and eco-friendly food processing.

Product Offerings

Hsing Jung Rice-Husking Mill produces a variety of rice-based products, categorized as follows:

Rice Crackers

• Brown Rice Crackers (Sweet Flavor) – Lightly sweetened, crispy rice crackers made from whole-grain brown rice.
• Brown Rice Crackers (Salty Flavor) – A savory version of their signature rice crackers, perfect for snacking.

Corn & Rice Snacks

• Corn Fruit Crackers – A unique blend of corn and dried fruit, offering a crunchy, naturally sweet snack.

High Fiber Oatcakes

• Floral Flavor Oatcakes – Made with whole oats, these fiber-rich cakes are infused with natural floral essences.

These products are designed to cater to health-conscious consumers looking for gluten-free, non-fried, and nutrient-dense snacks.

Market Presence and Target Audience

Hsing Jung Rice-Husking Mill serves a diverse customer base, including:

• Health-conscious consumers – Individuals seeking nutritious, gluten-free, and natural snacks.
• Supermarkets and specialty stores – Retailers stocking premium rice-based snack products.
• Export markets – Growing international distribution in North America, Europe, and Southeast Asia.
• Foodservice providers – Supplying cafes, health food stores, and organic markets.

Competitive Advantages and USP

Hsing Jung Rice-Husking Mill differentiates itself through:

• Traditional Rice Expertise – Decades of experience in rice processing and milling.
• Premium Ingredients – Using locally sourced, high-quality Taiwanese rice.
• Healthy & Natural Products – Free from artificial additives, preservatives, and trans fats.
• Eco-Friendly Production – Commitment to sustainable and responsible sourcing.

Certifications and Compliance

Hsing Jung Rice-Husking Mill maintains strict food safety and quality standards, including:

• HACCP Certification – Ensuring food safety in production processes.
• ISO 22000 – Compliance with international food safety management systems.
• Non-GMO Verification – Guaranteeing that all products are free from genetically modified ingredients.
• Taiwan Organic Certification – For select products meeting organic food standards.

Achievements and Recognition

• Recognized as a Leading Rice-Based Snack Producer – Gaining popularity in Taiwan and overseas markets.
• Expanding Global Footprint – Successfully exporting to multiple international destinations.
• Innovation in Healthy Snacks – Developing new flavors and functional food offerings.

Shipment and Export Data

Hsing Jung Rice-Husking Mill has successfully expanded its international presence, exporting products to:

• North America – United States, Canada.
• Europe – United Kingdom, Germany, France.
• Asia-Pacific – Japan, Hong Kong, Singapore, Thailand.

Exact shipment volumes are not publicly available, but demand for gluten-free and organic rice snacks continues to drive export growth.

Customer Testimonials

Hsing Jung’s products have received positive reviews from customers and food industry professionals:

• "The best rice crackers I’ve ever had! Light, crispy, and full of natural flavor." – Health Food Store Owner, Taiwan
• "Perfect gluten-free snack option for my customers. Our best-selling healthy snack!" – Organic Market Buyer, U.S.
• "Great taste and high-quality ingredients. Love the floral-infused oatcakes!" – Consumer, Japan

Future Outlook

Hsing Jung Rice-Husking Mill is focused on expanding its presence in the global market by:

• Developing new product lines – Introducing additional flavors and snack innovations.
• Strengthening export distribution – Expanding partnerships with international retailers.
• Sustainability initiatives – Enhancing eco-friendly packaging and carbon-neutral production processes.

With its commitment to tradition, health, and innovation, Hsing Jung Rice-Husking Mill continues to be a leader in Taiwan’s rice-based snack industry.