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Exhibiting at Foodex Japan 2025

Tokyo
11 Mar - 13 Mar, 2025

Product Offerings

Product Categories:

Confectionery and snack products

Products:

Confectionery: Langue de Chat Cookies, Gaufrettes

Souvenirs: Regional Specialty Sweets

Marutou Bussanhanbai Co., Ltd.

Marutou Bussanhanbai Co., Ltd. is a renowned Japanese confectionery manufacturer and wholesaler, headquartered in Beppu, Japan. The company specializes in producing premium-quality regional specialty sweets, including Langue de Chat cookies and Gaufrettes, which have gained popularity as souvenir confections across Japan. With a strong emphasis on traditional flavors and high-quality ingredients, Marutou Bussanhanbai has positioned itself as a key player in Japan's confectionery industry.

Core Business and Specialization

Marutou Bussanhanbai is dedicated to crafting exquisite sweets and delicacies that reflect Japan’s rich confectionery heritage. The company focuses on:

  • Manufacturing traditional and modern Japanese confectionery, using premium ingredients.
  • Supplying regional souvenir sweets, catering to tourists and gift markets.
  • Wholesale distribution, providing high-quality sweets to retail chains, specialty stores, and department stores.

The company is particularly well-known for its crispy, delicate Langue de Chat cookies and richly flavored Gaufrettes, both of which are sought after by confectionery enthusiasts.

Product Portfolio

Marutou Bussanhanbai’s signature products include:

Confectionery Products

  • Langue de Chat Cookies – Thin, crisp, buttery cookies with chocolate or cream filling.
  • Gaufrettes – Light, crisp, wafer-style cookies filled with flavored creams.

Regional Specialty Sweets

  • Souvenir confectionery – A variety of sweet treats crafted to highlight regional Japanese flavors and traditions.

These products are highly regarded for their quality, texture, and packaging, making them ideal for souvenirs, corporate gifts, and specialty confectionery markets.

Quality Control and Manufacturing Standards

Marutou Bussanhanbai ensures strict quality control measures across all stages of production, including:

  • Sourcing high-quality ingredients, including premium butter, flour, and chocolate.
  • Traditional and modern baking techniques to achieve the perfect texture and flavor balance.
  • Hygiene and safety protocols adhering to Japan’s confectionery production standards.

The company’s commitment to excellence has made its products a preferred choice for gift-giving and premium retail distribution.

Market Presence and Target Customers

Marutou Bussanhanbai has a strong presence in Japan’s confectionery and souvenir markets, with its products distributed through:

  • Retail chains and department stores, selling premium sweets and souvenirs.
  • Tourist destinations and specialty gift shops, where regional sweets are in high demand.
  • Corporate gift markets, catering to businesses that offer luxury confectionery gifts.

Certifications and Compliance

Marutou Bussanhanbai adheres to Japanese and international confectionery production standards, ensuring:

  • HACCP-compliant production to guarantee food safety.
  • JAS (Japanese Agricultural Standards) compliance for ingredient sourcing.
  • Premium packaging and quality assurance in all finished products.

These certifications reflect Marutou Bussanhanbai’s dedication to safety, quality, and consumer satisfaction.

Export and International Shipments

Although primarily serving the domestic market, Marutou Bussanhanbai has expanded its export operations to meet growing international demand. The company ships its specialty sweets to:

  • Hong Kong
  • Taiwan
  • Singapore
  • United States

Industry trade data shows that Japanese confectionery exports have been rising, driven by the demand for high-end souvenir sweets, making Marutou Bussanhanbai well-positioned for global growth.

Customer Testimonials and Industry Recognition

Marutou Bussanhanbai’s confectionery products have received high praise from customers and retailers for their premium taste and exquisite presentation.

  • "Their Langue de Chat cookies are some of the best we have tasted—perfectly crisp and filled with rich chocolate." – A gourmet food retailer in Tokyo.
  • "Marutou Bussanhanbai’s confectionery makes for an excellent gift. Beautiful packaging and exceptional flavors." – A department store buyer in Osaka.

Future Growth and Innovation

Marutou Bussanhanbai is actively investing in:

  • Expanding its international presence, particularly in Asia and North America.
  • Innovating new flavors and product lines, catering to evolving consumer preferences.
  • Enhancing sustainable packaging, aligning with global eco-friendly trends.

With a commitment to quality, tradition, and innovation, Marutou Bussanhanbai Co., Ltd. continues to be a trusted name in Japan’s premium confectionery industry.