Jomara is a premium organic dates brand under the Bateel Group, renowned for producing high-quality, organic date products sourced from the finest date farms in the United Arab Emirates (UAE). With a commitment to sustainability, quality, and innovation, Jomara has established itself as a global leader in the organic date industry, offering a wide range of plain, filled, and chocolate-coated dates, as well as date-based gourmet products.
Core Business and Specialization
Jomara specializes in the cultivation, processing, and distribution of premium organic dates, maintaining the highest organic farming standards and traditional date-growing techniques. The brand is known for its meticulously curated date varieties and artisanal product offerings, making it a preferred choice for luxury gifting, retail, and gourmet consumption.
Product Portfolio
- Plain Dates:
- Khidri
- Kholas
- Segai
- Sokari
- Medjool
- Filled Dates:
- Almond-filled
- Orange Peel-filled
- Candied Ginger-filled
- Date Chocolates:
- Dark Chocolate-coated Dates
- Milk Chocolate-coated Dates
- Date Syrups:
- Date Bars:
Jomara’s products are made with 100% organic, sustainably harvested dates, free from preservatives, artificial additives, and refined sugars.
Market Position and Target Customers
Jomara has positioned itself as a premium organic date brand catering to a diverse range of domestic and international markets, including:
- Luxury & Gourmet Retailers – Supplying premium organic date products to high-end supermarkets and boutique stores.
- Hospitality & Airlines – Providing organic date assortments for luxury hotels and first-class airline services.
- E-commerce & Online Shoppers – Offering a seamless shopping experience through online retail and home delivery.
- Gifting & Corporate Orders – Specializing in customized date gift boxes for corporate gifting and special occasions.
Certifications and Compliance
Jomara is committed to ensuring that its products meet international organic and food safety standards, holding multiple certifications:
- EU Organic Certification – Complying with European organic farming regulations.
- USDA Organic Certification – Meeting the highest organic standards in the United States.
- Halal Certification – Ensuring compliance with Islamic dietary requirements.
- ISO 22000 Certification – Adhering to international food safety management standards.
Financial Performance and Growth
The global organic date market is projected to grow at a CAGR of 6.8%, driven by increasing demand for healthy, organic, and natural snacks. Jomara has leveraged this growth, expanding its global distribution network and achieving consistent revenue growth through its luxury branding, premium product offerings, and international market expansion.
Shipment Records and Export Data
Jomara has successfully expanded its export operations worldwide, with a strong presence in:
- Luxury Retail Stores – Supplying high-end organic date products across the Middle East, Europe, and Asia.
- Airline Catering & Hospitality Industry – Providing exclusive date assortments to first-class airline lounges and luxury hotels.
- Online Global Sales – Expanding into international e-commerce markets, delivering products to North America, Europe, and Asia.
Competitive Advantages
Jomara stands out in the organic date industry due to:
- Premium Organic Quality – Sourcing dates from the finest sustainably managed organic farms.
- Unique Product Offerings – Offering an extensive range of gourmet date products, including filled and chocolate-coated dates.
- Luxury Branding & Packaging – Providing elegantly designed gift boxes, making Jomara a preferred choice for corporate and personal gifting.
- Global Distribution & Market Expansion – Strengthening its presence in high-end retail, hospitality, and online commerce.
Customer Testimonials
Jomara has received excellent reviews from customers and business partners:
- "Jomara's chocolate-coated dates are the finest gourmet treats—perfect for luxury gifting!" – High-End Retailer, Europe
- "The quality and freshness of Jomara’s dates are unparalleled—ideal for our premium hospitality offerings." – Executive Chef, Middle East
- "Their organic date syrup is an exceptional natural sweetener—pure, rich, and flavorful." – Health-conscious Consumer, USA
Major Achievements
- Expansion of exports to over 20 countries, establishing a strong global footprint.
- Recognition as a premium organic date brand in the luxury and gourmet food industry.
- Continuous investment in sustainable farming and organic production processes.
Jomara remains dedicated to delivering the finest organic dates while maintaining its heritage, quality, and commitment to sustainability in the global luxury food market.
