Established in 2000 in Dubai's Jebel Ali Free Zone, HDF FZCO is the regional head office of Pınar Foods & Beverage Group, responsible for the sales, Distributors, and marketing of Pınar products across the Middle East and North Africa (MENA) region. As a subsidiary of Yaşar Holding, HDF FZCO has been instrumental in establishing Pınar as a high-quality and reliable brand in the Middle East. The company has introduced innovative products tailored to regional tastes, including the creation of Turkish Labneh in the Middle East. HDF FZCO continues to expand its portfolio to meet consumer needs and has extended its export reach to 18 countries, achieving milestones such as being the first food exporter from the UAE to Israel and the first cheese exporter from the UAE to the Philippines, Canada, and the USA.