Exotic Food Public Company Limited, headquartered in Bangkok, Thailand, is one of the country’s leading producers and global exporters of Thai condiments, sauces, cooking pastes, and ready-to-eat foods. Listed on the Stock Exchange of Thailand (SET), the company operates under well-established brands such as Exotic Food, Thai Pride, Coco-Loto, and Flying Goose, and exports to over 70 countries worldwide.
Brief History
Founded in 1999, Exotic Food began as a niche player in the Thai condiments market. With a clear mission to promote authentic Thai cuisine globally, the company rapidly scaled its operations by investing in world-class food processing and packaging facilities. In 2014, Exotic Food was officially listed on the SET, marking a new phase of growth and transparency in its global operations. Today, it is recognized as a top Thai food exporter with a focus on quality, innovation, and brand value.
Core Business
Exotic Food’s business model encompasses:
- Manufacturing of authentic Thai sauces, pastes, and ready-to-cook products
- Exporting to global retail chains, HORECA segments, and distributors
- Private label production for international brands
- Brand development and marketing for ethnic food aisles in major global retailers
Product and Service Offerings
Seasonings & Dipping Sauces
- Sweet Chilli Sauce (mild and hot variants)
- Sriracha Sauce (Flying Goose brand)
- Thai BBQ Sauce, Satay Sauce, Spring Roll Sauce
Cooking Pastes & Curry Bases
- Green Curry Paste
- Red Curry Paste
- Yellow Curry Paste
- Tom Yum and Tom Kha Soup Bases
Cooking Essentials
- Wok Sauces (Teriyaki, Pad Thai, Basil Stir Fry)
- Oyster Sauce, Fish Sauce, Sesame Oil
Noodles & Heat-to-Serve
- Rice Noodles and Instant Noodle Kits
- Ready-made rice and curry meals
- Stir-fry noodle packs
Fruit and Vegetable Products
- Canned coconut milk and cream (under Coco-Loto)
- Pickled vegetables and tropical fruit preserves
Products are sold in various formats: glass bottles, pouches, sachets, and cans tailored for both retail and food service use.
Specialisation and Core USP
- Authenticity: Recipes developed to preserve traditional Thai flavor profiles
- Export Expertise: Tailored packaging, certifications, and logistics for over 70 markets
- Brand Power: Recognized consumer brands with global appeal in ethnic food categories
- Private Label: Trusted manufacturer for major global supermarket and specialty brands
The company’s ability to deliver consistent flavor, safety, and presentation is its biggest differentiator in the global Thai food category.
Financials
As a public company (SET: XO), Exotic Food maintains transparent financial records:
- Revenue (2023): THB 1.91 billion (approx. USD 55 million)
- Net Profit (2023): THB 385 million
- Export Revenue Contribution: Over 85% of total revenue
- EBITDA margins consistently above 20%, indicating strong profitability and operational efficiency
Shipment Data
According to annual reports and trade disclosures:
- Products exported to over 70 countries
- Key markets: USA, UK, Germany, Australia, China, and Middle East
- Warehousing and logistics capabilities in both Bangkok and Rayong
- Exports include both containerized shipments (FCL) and air freight for premium lines
Top HS Codes used:
- 210390 (Sauces & preparations)
- 210410 (Soups and broths)
- 200899 (Prepared or preserved vegetables)
Target Market
- Retail Chains: Supermarkets, hypermarkets, and ethnic food sections
- HORECA: Hotels, Restaurants, and Catering operators seeking authentic Thai ingredients
- Specialty Food Importers: Focused on Asian and gourmet foods
- Online Retail Platforms: Expanding presence on Amazon, Shopee, Lazada, etc.
Capabilities
- Modern Production Facilities: GMP, BRC, and ISO certified plants
- R&D and Quality Labs: Consistent product testing and innovation
- Custom Packaging & Labeling: For various regions and regulatory needs
- Private Label Manufacturing: For North American and European clients
Certifications and Compliance
- GMP (Good Manufacturing Practices)
- HACCP
- BRC (British Retail Consortium)
- IFS (International Featured Standards)
- HALAL Certification
- US FDA and EU Compliant
These certifications make Exotic Food a reliable partner for regulatory-sensitive markets.
Customer Testimonials
Distributors and partners highlight:
- Fast and reliable delivery schedules
- Consistent quality and flavor integrity
- Responsive customer service and documentation support
- Long shelf-life and attractive presentation for retail
Retail buyers note the brand’s popularity with customers looking for authentic, easy-to-use Thai ingredients.
Major Achievements
- Listed on the Stock Exchange of Thailand (SET: XO) since 2014
- Exported to over 70 global markets
- Recognized as one of Thailand’s Top 10 processed food exporters
- Multiple product awards from Thai FDA and export promotion agencies
- Successfully built global recognition for Flying Goose Sriracha, Exotic Food, and Thai Pride brands
