Zhejiang Kingsure Foods Co., Ltd.
Zhejiang Kingsure Foods Co., Ltd. is a food company specializing in the production and export of quick-frozen fruits and vegetables, located in Taizhou City, Zhejiang Province, China. Relying on its superior geographical environment and modern food processing technology, the company is committed to providing safe, healthy, high-quality and quick-frozen food for the global market. Its products are widely sold to international markets such as North America, Europe, Japan, and Southeast Asia.
Core Business and Expertise
The main business of Zhejiang Jinrui Food Co., Ltd. covers:
- Quick-frozen fruit and vegetable production - using modern cold chain preservation technology to ensure product color, taste and nutritional value**.
- Deep processing of agricultural products - classification, cleaning, cutting, quick freezing and packaging of fruits and vegetables, suitable for the food processing industry.
- International Trade and Export - Products are exported to Europe, America, Japan, South Korea and Southeast Asia, covering supermarkets, restaurants, food industry and other fields.
- Food Safety and Quality Control - Passed HACCP, ISO 22000, BRC and other international food safety management system certifications to ensure that products comply with international market standards.
Main product series
The company offers a wide range of quick-frozen fruit and vegetable products, including:
Quick frozen vegetables:
- Broccoli
- Cauliflower
- Pea Pods
- Edamame in Pods
- Edamame Kernels
- Green Beans
- Broad Beans
- Rape Flower
- Chilli
- Okra
- Lei Bamboo
- Water Chestnut
- Lotus Root
- Mushroom
- Taro
- Sweet Corn
Quick frozen fruits:
- Mandarin Orange
- Waxberry
- Mulberry
All the company's quick-frozen fruits and vegetables adopt IQF (Individual Quick-frozen Technology) to ensure the natural taste and nutritional value of the food.
Core Competitive Advantage (USP)
Zhejiang Jinrui Food Co., Ltd. relies on the following core competitiveness to establish a solid competitive advantage in the global market:
- Complete industrial chain supply - Relying on Zhejiang's superior agricultural resources, a full industrial chain model from planting, processing to export is formed to ensure a stable supply of products.
- Advanced Quick Freezing Technology - Using IQF Individual Quick Freezing Technology, it can lock in the nutrients of fresh fruits and vegetables and improve product quality.
- International Market Coverage - Products are exported to more than 50 countries and regions** including Europe, America, Japan, and Southeast Asia**, and customers include food processing companies, large supermarkets, and catering chain brands.
- Strict food safety system - Passed HACCP, ISO 22000, BRC, Halal certification to ensure that products comply with international food standards.
- Sustainable Development Concept - Adopting energy-saving and environmentally friendly production technology to reduce carbon emissions and conform to the global green food trend.
Market positioning and global influence
Zhejiang Jinrui Food Co., Ltd. has established solid export channels in the global market. The main market distribution is as follows:
- North American market (United States, Canada) - supplying food processing companies, frozen food supermarket chains, and health food markets.
- European market (Germany, France, UK) - Mainly sold to large retail supermarkets and quick-frozen food brands.
- Asian market (Japan, South Korea, Southeast Asia) - Meets the high quality requirements of Japanese and Korean markets for quick-frozen fruits and vegetables, and export volume continues to grow.
Financial Performance and Growth Trends
As global demand for quick-frozen food continues to grow**, Zhejiang Jinrui Food Co., Ltd.’s performance has maintained steady growth:
- The global frozen food market is expected to reach US$400 billion in 2025, with a compound annual growth rate of 6.8%.
- The company's export volume will increase by 18% year-on-year in 2023, of which the North American market will increase by 22% and the Asian market will increase by 15%.
- Market demand for quick-frozen fruits and vegetables increased by 10%, and consumer demand for healthy quick-frozen foods continues to rise.
- The demand for quick-frozen raw materials in the food processing industry is increasing. The company's partners include world-renowned food brands and large supermarket chains.
Quality Certification and International Standards
Zhejiang Jinrui Food Co., Ltd. adheres to high standards of food safety management and has obtained the following international certifications:
- HACCP (Food Safety Management System)
- ISO 22000 (Food Safety Management Certification)
- BRC (British Retail Consortium Global Food Standards Certification)
- FDA Certified (Meets U.S. Food and Drug Administration Export Standards)
- Halal certification (halal food certification)
Customer reviews and industry recognition
The products of Zhejiang Jinrui Food Co., Ltd. are widely recognized in the international market. Customer reviews include:
- "The quality of quick-frozen vegetables is stable and meets the high standards of the European and American markets."
- “IQF technology preserves the original flavor and texture of food.”
- "Stable supply chain, fast delivery, reliable long-term partner."
The company has won high praise from the global market with its high-quality products, stable supply chain and excellent customer service**.
Future Development Plan
Zhejiang Jinrui Food Co., Ltd. is actively promoting its global expansion strategy. Future development priorities include:
- Expand the international market - further explore the high-end food market in Europe and North America and enhance brand awareness.
- Increase organic product line - Develop more organic quick-frozen fruits and vegetables to cater to the global trend of healthy food.
- Digital supply chain management - Use intelligent logistics and digital inventory management to improve export efficiency.
- Sustainable agricultural development - using water-saving irrigation and green energy processing to reduce carbon emissions and comply with international environmental protection standards.
in conclusion
As China's leading quick-frozen fruit and vegetable export company**, Zhejiang Jinrui Food Co., Ltd. occupies an important position in the international food market with its global market layout, strict quality control, advanced quick-freezing technology and sustainable development strategy**. As global consumers' demand for healthy quick-frozen foods grows**, the company will continue to optimize product structure, improve food safety standards, expand international markets**, and strive to become a leading company in the global quick-frozen food industry**.