Exhibiting at VIV Asia 2025

UPM Raflatac Sdn. Bhd., located in Pasir Gudang, Malaysia, is a subsidiary of UPM-Kymmene Corporation, a global leader in sustainable labeling materials and solutions. As part of UPM’s global network, UPM Raflatac Sdn. Bhd. plays a critical role in delivering innovative and environmentally responsible self-adhesive label materials across Asia-Pacific markets and beyond.

Core Business and Product Portfolio

UPM Raflatac specializes in manufacturing high-performance self-adhesive label materials that cater to various industries, including food and beverage, pharmaceuticals, personal care, retail, and logistics. Their product lines include:

• Self-Adhesive Label Materials:

  • Paper Labels: For retail, logistics, and industrial applications
  • Film Labels: For high-performance needs in consumer packaging and healthcare
  • Specialty Labels: Engineered for demanding environments and premium branding

• Graphics Solutions:

  • Overlaminating Films
  • Mounting Films
  • Printable Films for visual communications and promotional graphics

• Removable Labeling Solutions:

  • Adhesive papers and films tailored for easy peel and reapplication

The company provides both standard and custom solutions, backed by a strong R&D infrastructure to meet complex labeling requirements globally.

Specialization and Core Strengths

UPM Raflatac is globally recognized for its commitment to sustainability and circular economy practices. Its RAFNTM (Raflatac Forest Positive) strategy aims to create labeling solutions that go beyond carbon neutrality. The Malaysia facility adheres to the highest global standards, including:

• FSC® (Forest Stewardship Council®) and PEFC™ certified products
• ISO 14001 Environmental Management System
• ISO 9001 Quality Management System

These certifications demonstrate the company’s consistent dedication to quality, sustainability, and traceability in its raw materials and processes.

International Presence and Shipment Records

Operating under UPM's global umbrella, UPM Raflatac Sdn. Bhd. is strategically located to serve fast-growing markets in Southeast Asia, Oceania, India, and China.

• Shipment Footprint: Distribution to over 30 countries from the Malaysia facility
• Export Markets: Thailand, Indonesia, Australia, India, Vietnam, and South Korea
• Export Volume: UPM Raflatac has reported annual exports exceeding 30,000 metric tons of label stock from its Asia-Pacific facilities, as tracked on global trade platforms

These figures underscore the company's logistical efficiency and global trust.

Financial Performance

As part of UPM-Kymmene Corporation, listed on the Helsinki Stock Exchange, UPM Raflatac contributes to a business unit that reported:

• EUR 1.6 billion in revenue in 2023 from label materials alone
• UPM Raflatac’s operating profit margins align with group averages, typically in the 13%–15% range
• Continuous investments, including EUR 13 million allocated to expand the Malaysian factory in 2021, signify strong financial backing and future growth plans

Certifications and Compliance

UPM Raflatac operates with full regulatory compliance and quality assurance systems, including:

• FSC® and PEFC™ Chain-of-Custody Certifications
• REACH and RoHS compliance for chemical safety
• ISO 14001 (Environmental)
• ISO 9001 (Quality)
• OHSAS 18001 for Occupational Health & Safety

Their materials also support food-safe and pharmaceutical-grade labeling standards in compliance with global health regulations.

Target Market

UPM Raflatac’s labeling materials are used by some of the world’s leading brands in the following sectors:

• Food & Beverage: Labels for consumer packaging and cold chain applications
• Pharmaceutical & Healthcare: Durable and safe label materials for clinical environments
• Retail & Logistics: Smart labeling for inventory, pricing, and tracking
• Personal Care & Cosmetics: High-visual-impact film labels for branding

The company works directly with converters, printers, packaging manufacturers, and brand owners.

Capabilities and Infrastructure

• Production Facility in Malaysia: Advanced coating and slitting operations
• Annual Output: Estimated 150 million square meters of label stock
• Distribution Centers: Networked hubs across Asia-Pacific
• Sustainability Capabilities: Offers products made with recycled content, recyclable labels, and carbon-neutral alternatives

UPM Raflatac’s Label Life tool enables customers to assess and compare the environmental impact of different labeling solutions, reflecting the company’s customer-oriented innovation.

Customer Testimonials

Clients frequently praise UPM Raflatac for its reliable supply chain, technical support, and eco-innovative solutions. Case studies featured on the company’s website and YouTube channel highlight successful collaborations with global brands in reducing plastic use and improving recyclability.

Achievements and Milestones

• Investment of EUR 13 million in Malaysian site expansion (2021)
• Named on CDP A List for global environmental leadership
• Partnerships with WWF and Ocean Bound Plastic programs for circular labeling solutions
• Recipient of EcoVadis Gold rating, placing it in the top 5% of evaluated companies for sustainability

UPM Raflatac Sdn. Bhd. stands as a beacon of sustainable innovation, delivering premium, compliant, and eco-efficient labeling solutions that empower brands and converters across the globe.