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Exhibiting at Gulfood 2025

Dubai World Trade Centre
17 Feb - 21 Feb, 2025

Product Offerings

Product Categories:

Pulses, Grains, Organic Products

Products:

Legumes: Lentils, Chickpeas, Beans, Peas

Lentils, Beans, Chickpeas, Bulgur, Rice, Organic Pulses

Novo Star Trade – A Leading Supplier of Pulses and Legumes from Turkey

Novo Star Trade, operating under Yıldız Agro, is a prominent Turkish agricultural trading and food processing company specializing in the production, processing, and export of high-quality legumes and pulses. Based in Mersin, Turkey, the company has established itself as a trusted supplier of staple food products to global markets. With a strong focus on sustainability, food safety, and international trade, Novo Star Trade continues to expand its presence in the agricultural commodities sector.

Core Business and Expertise

Novo Star Trade specializes in the procurement, processing, and distribution of legumes and pulses, ensuring high nutritional value and consistent quality. The company sources premium-grade raw materials directly from Turkish and international farms, processing them in its state-of-the-art facilities before distribution to wholesalers, food manufacturers, and retailers worldwide.

Product Portfolio

Novo Star Trade offers a range of high-quality pulses and legumes, including:

1. Legumes & Pulses

  • Lentils: Red Lentils, Green Lentils, Yellow Lentils
  • Chickpeas: Whole Chickpeas, Split Chickpeas
  • Beans: White Beans, Red Beans, Black Beans, Pinto Beans
  • Peas: Yellow Peas, Green Peas, Split Peas

The company supplies these products in various grades and packaging formats, catering to industrial, retail, and foodservice clients.

Global Presence and Export Markets

Novo Star Trade has established a strong export network, supplying pulses and legumes to multiple countries across key markets:

  • Europe: Germany, Spain, Italy, United Kingdom
  • Middle East & North Africa (MENA): UAE, Saudi Arabia, Egypt, Qatar
  • North America: United States, Canada
  • Asia: India, Pakistan, China
  • Africa: Nigeria, South Africa, Kenya

Through its efficient supply chain and competitive pricing, the company ensures a consistent supply of premium-quality agricultural products to international partners.

Production Capabilities and Facilities

Novo Star Trade operates advanced food processing facilities with high-tech sorting, cleaning, and packaging systems to maintain optimal product quality. The key features of its production facilities include:

  • Automated Cleaning & Sorting Systems – Ensuring uniformity and removal of impurities.
  • Moisture Control & Drying Technology – Enhancing product shelf life and storage stability.
  • Quality Control & Testing Laboratories – Conducting rigorous safety and nutritional tests.
  • Eco-Friendly Packaging Solutions – Reducing environmental impact with sustainable materials.

With high-capacity processing plants and an efficient logistics network, the company is capable of handling large-scale bulk orders for export.

Certifications and Compliance

Novo Star Trade is committed to upholding the highest food safety and quality standards. The company holds several internationally recognized certifications, including:

  • ISO 22000:2018 – Food Safety Management System
  • HACCP (Hazard Analysis and Critical Control Points) – Ensuring food safety compliance
  • BRC (British Retail Consortium) Certification – For food industry safety standards
  • Kosher Certification – Compliance for Jewish dietary laws
  • Halal Certification – Approval for Islamic markets
  • EU Organic Certification – For organically grown and processed legumes

These certifications reinforce the company’s commitment to providing safe, high-quality food products to customers worldwide.

Sustainability and Ethical Sourcing

Novo Star Trade is actively engaged in sustainable agriculture and ethical sourcing initiatives, ensuring that its supply chain supports environmental and social responsibility goals. Key sustainability efforts include:

  • Direct Farmer Partnerships – Supporting local farmers with fair trade practices.
  • Water Conservation Programs – Promoting efficient irrigation in pulse cultivation.
  • Eco-Friendly Packaging – Utilizing biodegradable and recyclable materials.
  • Waste Reduction Strategies – Minimizing food waste through efficient processing.

By implementing responsible agricultural practices, the company ensures that its products are both environmentally sustainable and ethically sourced.

Financial Strength and Market Growth

Novo Star Trade has demonstrated strong financial growth, driven by increasing demand for high-protein, plant-based foods. Estimated financial figures include:

  • Annual Revenue: Over $50 million in sales from global exports.
  • Export Volume: More than 100,000 metric tons of pulses and legumes shipped annually.
  • Market Expansion: Continuous growth in emerging markets, particularly in Asia and the Middle East.

These figures highlight Novo Star Trade’s leadership in the agricultural commodities sector and its commitment to long-term market expansion.

Shipment and Export Data

Novo Star Trade has established a strong logistics network, ensuring timely and cost-effective deliveries to international buyers. Key data insights include:

  • Top Export Destinations: Germany, UAE, United States, China, India.
  • Annual Shipments: Over 3,000 containers of legumes exported worldwide.
  • Shipping Methods: Seafreight, bulk shipping, and containerized transport.

The company’s well-coordinated export operations allow it to maintain consistent product availability for customers worldwide.

Customer Testimonials

Novo Star Trade has earned positive feedback from global clients, emphasizing its quality, reliability, and efficient service:

"Novo Star Trade has been our go-to supplier for lentils and chickpeas. Their product consistency and service reliability are unmatched." – Food Importer, Germany

"We trust their sourcing and processing standards. The quality control is excellent, making them a preferred partner for our retail supply chain." – Distributor, UAE

"Their pulses meet all international food safety certifications. The supply chain is well-organized, and deliveries are always on time." – Food Manufacturer, United States

Competitive Advantages and Key Differentiators

Novo Star Trade differentiates itself from competitors through key strategic advantages, including:

  • Premium Quality Products – Sourced from the best agricultural regions in Turkey and beyond.
  • Global Certifications – Compliance with EU, U.S., and Middle Eastern food safety standards.
  • Large-Scale Processing Capacity – Ensuring efficient production and export capabilities.
  • Competitive Pricing – Offering cost-effective solutions for bulk buyers and distributors.
  • Sustainability Commitment – Supporting ethical sourcing and environmentally friendly practices.

Future Outlook and Expansion Plans

Novo Star Trade is investing in new product lines and expanding its global presence. Key future initiatives include:

  • Increased Organic Production: Expanding its organic pulses and legumes range.
  • Geographical Expansion: Strengthening exports in Latin America and Southeast Asia.
  • E-commerce and Direct Sales: Establishing digital distribution channels for consumer markets.
  • Technological Advancements: Upgrading processing facilities for enhanced efficiency and sustainability.

Conclusion

With a strong commitment to quality, sustainability, and global expansion, Novo Star Trade continues to be a leading force in the international pulses and legumes industry. The company’s focus on innovation, ethical sourcing, and food safety compliance positions it as a trusted partner for food manufacturers, wholesalers, and retailers worldwide.