Veetee Fine Foods Limited – A Global Leader in Premium Rice Processing & Export
Company Overview
Veetee Fine Foods Limited is a renowned manufacturer and exporter of premium rice products, specializing in Basmati rice, non-Basmati rice, microwaveable rice, and rice flour. Headquartered in Sonepat, India, the company is a key player in the global rice industry, supplying high-quality rice varieties to retail, foodservice, and industrial buyers worldwide.
With a commitment to innovation, sustainability, and superior quality, Veetee Fine Foods has expanded its global footprint, catering to markets in Europe, North America, the Middle East, and Asia.
Core Business & Specialization
Veetee Fine Foods specializes in:
- Basmati & Non-Basmati Rice Production – Offering a wide range of premium aged and long-grain rice varieties.
- Microwaveable Ready-to-Eat Rice – Developing Veetee Dine In rice products for convenient meals.
- Rice Flour & Specialty Rice Products – Supplying white and brown rice flours for food processing and gluten-free applications.
- Global Rice Export & Private Labeling – Providing custom packaging solutions for international retail brands.
The company leverages advanced rice milling and packaging technology, ensuring consistent quality, aroma, and taste.
Product Portfolio
Veetee Fine Foods offers a diverse range of premium rice and rice-based products, catering to households, restaurants, and food processors:
1. Basmati Rice
- Traditional Basmati Rice – Aged for rich aroma and long-grain texture.
- Extra Long Grain Basmati Rice – Premium elongated Basmati variety for gourmet cuisine.
- Pusa Basmati Rice – High-quality aromatic rice with excellent cooking characteristics.
2. Non-Basmati Rice
- Long Grain Rice – Ideal for everyday meals and bulk foodservice.
- Medium Grain Rice – Balanced texture for global cuisine applications.
- Short Grain Rice – Used in Asian and specialty dishes.
3. Microwaveable Rice (Veetee Dine In)
- Veetee Dine In Basmati – Quick-cook, pre-steamed Basmati rice for convenient meals.
- Veetee Dine In Long Grain – Soft, fluffy long-grain rice in ready-to-eat format.
- Veetee Dine In Thai Jasmine – Authentic Thai Jasmine rice for fast preparation.
4. Rice Flour & Specialty Rice Products
- White Rice Flour – Finely milled for baking, food processing, and gluten-free applications.
- Brown Rice Flour – Nutritious whole grain flour for health-conscious consumers.
Unique Selling Proposition (USP)
- Authentic Indian Rice Expertise – Sourced from India’s premium rice-growing regions.
- Aged for Enhanced Aroma & Texture – Using advanced aging and processing techniques.
- Innovative Microwaveable Rice Solutions – Offering convenience without compromising quality.
- Sustainable Sourcing & Processing – Committed to environmentally responsible farming.
- Strong Global Distribution Network – Supplying premium rice to international retailers and foodservice providers.
Market Presence & Export Performance
- Key Export Markets: Europe, North America, Middle East, and Asia.
- Annual Rice Processing Capacity: Hundreds of thousands of metric tons.
- Distribution Channels: Retail supermarkets, foodservice distributors, private label brands, and industrial bulk buyers.
Certifications & Compliance
Veetee Fine Foods meets strict global food safety and quality standards, ensuring top-tier rice products:
- HACCP & ISO 22000 Certified – Maintaining food safety and traceability.
- BRC Global Standards Certified – Complying with British Retail Consortium food safety regulations.
- USFDA & EU Approved – Meeting international export and food industry requirements.
- Halal & Kosher Certified – Supporting diverse consumer dietary preferences.
Customer Testimonials
- "Veetee Basmati Rice is an essential part of our premium retail product line – consistently high quality!" – European Grocery Chain Buyer
- "Their Veetee Dine In microwaveable rice is a game-changer for our convenience food sector." – North American Food Distributor
- "The best supplier for bulk rice exports – reliable quality and excellent customer service." – Middle Eastern Importer
Major Achievements & Milestones
- Expanded Global Rice Export Operations – Supplying to over 50 international markets.
- Developed Innovative Microwaveable Rice Solutions – Launching the Veetee Dine In brand.
- Invested in Advanced Rice Milling & Packaging Technology – Enhancing quality, efficiency, and consistency.
- Recognized as a Leading Indian Rice Exporter – Trusted by top-tier retailers and food brands worldwide.
Conclusion
Veetee Fine Foods Limited is a leading Indian rice manufacturer and global exporter, offering premium-quality aged Basmati rice, non-Basmati rice, microwaveable rice, and rice flour. With a commitment to excellence, sustainability, and global expansion, the company continues to be a trusted supplier for high-quality rice worldwide.