The Thai Automation and Robotics Association (TARA), headquartered in Bangkok, Thailand, is a prominent non-profit industry association established to promote and support the growth of automation and robotics technology across various sectors. TARA plays a critical role in advancing innovation, enhancing industrial competitiveness, and facilitating collaboration between industry players and external stakeholders.
Core Business
The Thai Automation and Robotics Association (TARA) focuses on fostering collaboration, knowledge-sharing, and technological advancements within the automation and robotics industry. The association acts as a bridge between the public and private sectors, academic institutions, and international organizations to enhance the adoption and development of automation technologies.
Product and Service Offerings
TARA provides a wide range of services designed to support the growth and success of its members and the broader automation industry. These services include:
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Industry Collaboration:
- Facilitating partnerships between members, government agencies, academic institutions, and private enterprises to drive innovation and promote the implementation of automation technologies.
- Collaborating with global organizations to enhance the competitiveness of the Thai automation and robotics industry.
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Training and Seminars:
- Offering educational programs, workshops, and seminars aimed at enhancing technical knowledge and skill development in automation and robotics.
- Providing training programs for System Integrators (SIs), manufacturers, and other stakeholders to ensure high standards of competence within the industry.
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Consultation Services:
- Providing expert advice and guidance on the adoption and implementation of automation solutions.
- Supporting companies in integrating robotic systems to improve efficiency, productivity, and safety.
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Member Directory:
- Maintaining a comprehensive list of certified System Integrators (SIs) and other members actively contributing to the advancement of automation and robotics technology.
- Promoting the capabilities and services of members to enhance visibility and collaboration opportunities.
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Research and Development Support:
- Promoting innovation in automation and robotics through collaboration with research institutions, universities, and industrial partners.
- Supporting research initiatives aimed at developing new technologies and improving existing systems.
Specialization and Core USP
TARA’s Unique Selling Proposition (USP) is its role as a centralized platform for collaboration, knowledge exchange, and technological advancement within the automation and robotics industry. By facilitating partnerships, providing training, and promoting innovation, TARA ensures that Thailand remains at the forefront of industrial automation and robotics development.
Financials and Market Presence
The Thai Automation and Robotics Association (TARA) operates as a non-profit organization, focusing on enhancing the growth and competitiveness of the automation industry in Thailand. The association collaborates with numerous stakeholders across Thailand and internationally to promote the adoption of cutting-edge technologies.
Shipments Data
TARA is not directly involved in the manufacturing or sale of automation products. However, the association plays a critical role in supporting its members, including System Integrators (SIs), manufacturers, and solution providers, by facilitating collaboration and promoting their services across various sectors.
Target Market
TARA primarily targets:
- System Integrators (SIs): Providing certification, training, and networking opportunities to enhance their technical capabilities and market presence.
- Manufacturers and Industrial Players: Offering consultation services and promoting the adoption of automation solutions to improve productivity and efficiency.
- Government Agencies and Policy Makers: Collaborating to establish policies and frameworks that encourage technological innovation and industrial growth.
- Educational Institutions: Promoting research and development initiatives to advance automation and robotics technology.
- International Organizations: Building partnerships to enhance the global competitiveness of Thailand’s automation industry.
Capabilities
TARA’s capabilities include:
- Training and Certification Programs: Providing high-quality educational services aimed at developing skilled professionals in the field of automation and robotics.
- Consultation Services: Offering expert advice on the implementation and optimization of robotic systems.
- Networking and Collaboration Platforms: Facilitating partnerships between stakeholders across various sectors to drive technological advancements.
- Research and Development Support: Promoting innovation through collaboration with academic and industrial partners.
Certifications and Compliance Records
As an industry association, TARA ensures that its members adhere to international standards and best practices in automation and robotics. The association provides certification programs for System Integrators (SIs), ensuring their competence and reliability within the industry.
Customer Testimonials
Specific customer testimonials are not provided. However, TARA’s reputation for promoting industry collaboration and providing high-quality training programs is widely recognized within the automation and robotics community.
Major Achievements
The Thai Automation and Robotics Association (TARA) has accomplished several significant milestones over the years, including:
- Establishing a strong network of System Integrators (SIs), manufacturers, academic institutions, and government agencies.
- Developing comprehensive training and certification programs to enhance the skills and competence of industry professionals.
- Facilitating partnerships between local and international organizations to promote the growth of the Thai automation industry.
- Supporting research and development initiatives aimed at advancing automation and robotics technology.
TARA remains dedicated to its mission of promoting technological innovation, enhancing industrial competitiveness, and fostering collaboration within the automation and robotics industry. Its commitment to providing valuable resources and networking opportunities continues to drive its success and strengthen its position as a leading industry association.
