About Sunder Biscuit Industries
Sunder Biscuit Industries is a leading manufacturer and exporter of high-quality biscuits, namkeen, chips, fryums, and bakery products based in Nagpur, India. With a legacy of delivering premium taste and quality, the company has built a strong domestic and international market presence, supplying products across India, the Middle East, Africa, and Southeast Asia.
Recognized for its commitment to innovation, quality control, and customer satisfaction, Sunder Biscuit Industries continues to expand its global footprint, offering a diverse range of products catering to both mass-market and premium consumer segments.
Core Business & Specialization
Sunder Biscuit Industries specializes in baked goods, savory snacks, and confectionery products, leveraging state-of-the-art production facilities and stringent quality assurance measures.
Product Categories & Leading Brands
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Biscuits
- Super Coconut – Coconut-flavored crispy biscuits
- Jaggy Marie – Traditional Marie biscuits with jaggery
- Fruit Bite – Fruit-flavored biscuits with real fruit bits
- SUNDER-JEERA Super – Cumin-flavored crispy biscuits
- Digestiva – High-fiber digestive biscuits
- Kaju Biscuits – Premium cashew-infused biscuits
- Choco Moco – Chocolate-filled crispy biscuits
- Butter Munch – Rich buttery cookies
- Doodh Ki Shakti – Milk-based energy biscuits
- Digestive – Health-oriented digestive biscuits
- Swing Series (Orange, Chocolate, Strawberry) – Flavored cream biscuits
- Krack n Krisp – Crispy and crunchy snack biscuits
- Desi Bytes – Traditional Indian spiced biscuits
- Marie Go Round – Classic Marie biscuits
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Savory Snacks & Bakery
- Namkeen – Traditional Indian savory snacks
- Chips – Assorted flavors of potato chips
- Fryums – Extruded snack pellets
- Bakery Products – Cakes, pastries, and other baked goods
- Sweets – A variety of traditional Indian sweets
Market Reach & Global Distribution
Sunder Biscuit Industries has established a robust distribution network, ensuring widespread availability of its products across India and multiple international markets.
- Key Export Markets: Middle East, Africa, Southeast Asia, Europe
- Distribution Channels:
- Modern retail chains & supermarkets
- Wholesale distributors & general trade
- HoReCa (Hotels, Restaurants, and Catering)
- E-commerce platforms and online retailers
Production & Quality Assurance
Sunder Biscuit Industries ensures premium quality and consistency by utilizing advanced technology and stringent food safety standards.
- ISO 22000 & HACCP Certified – Ensuring the highest food safety and quality standards.
- Automated Production Facilities – Reducing human error and maintaining uniformity.
- Raw Material Sourcing – Using only high-quality wheat, dairy, and flavoring ingredients.
- Continuous Product Innovation – Developing new flavors and variants based on consumer trends.
- Eco-Friendly & Sustainable Practices – Minimizing waste and reducing environmental impact.
Financial Performance & Growth
Sunder Biscuit Industries has recorded steady growth, fueled by rising consumer demand, increasing export volumes, and expanding product lines.
- Annual Revenue: Estimated at ₹200-500 crore ($25-60 million USD)
- Growth Rate: 10-15% year-over-year, supported by market expansion.
- New Product Launches: Continuous R&D investment in healthier and innovative snack options.
Shipment & Export Data
As a key player in India's FMCG export market, Sunder Biscuit Industries ships thousands of containers annually to global distributors and retail chains.
- Average Shipment Value: Between $50,000 - $500,000 per order.
- Most Exported Products: Digestive biscuits, coconut biscuits, Marie biscuits, and namkeen.
- Supply Chain Efficiency: Partnering with leading logistics providers for cost-effective shipping.
Certifications & Compliance
To ensure global compliance, Sunder Biscuit Industries holds multiple international food safety certifications.
- ISO 22000 Certified – Food safety management system
- HACCP Certified – Hazard analysis and critical control points for food processing
- FSSAI Certification – Compliance with India’s food safety authority
- Halal & Kosher Certifications – Catering to diverse global consumer markets
- FDA Approved (for select export markets) – Compliance with international food regulatory bodies
Customer Testimonials
Sunder Biscuit Industries has gained strong consumer loyalty and positive feedback from retailers, wholesalers, and consumers.
"Sunder Biscuits are among our best-selling snack brands. The combination of taste, quality, and affordability makes them a market leader." – Retail Chain Manager, UAE
"The Super Coconut biscuits and digestive range have been a massive hit with our customers. Their export quality is top-notch." – Wholesaler, Africa
"Sunder's namkeen and bakery products are perfect for traditional snack lovers. They maintain authenticity while offering modern packaging and hygiene." – Distributor, India
Major Achievements
- Trusted Brand with Over 30 Years in the Industry – A legacy of excellence in snack manufacturing.
- Exporting to Over 20 Countries Worldwide – A growing presence in international markets.
- Consistent Financial Growth & Market Expansion – Increasing market share in India and beyond.
- Recognized for Quality & Compliance – Certified by multiple global food safety authorities.
- Strong Digital Presence & E-commerce Integration – Expanding reach through online marketplaces.
Sunder Biscuit Industries continues to lead the Indian biscuit and snack industry, ensuring top-tier product quality, competitive pricing, and international market expansion.