Product Offerings
Products:
Fruit Jelly Candies: Juicy pencils and belts with sweet and sour flavors, made with fruit juice and yogurt topping
Salbro LLC: Innovators in Fruit Jelly Candy Manufacturing
Salbro LLC is a leading Russian confectionery manufacturer, specializing in high-quality fruit jelly candies under the CHI-WA-WA brand. With a commitment to taste, quality, and innovation, the company has positioned itself as a premium producer of juicy, fruit-based gummy candies that appeal to both domestic and international markets.
Company Overview
- Headquarters: Leninavan Village, Myasnikovskiy District, Russia
- Industry: Food Manufacturing (Confectionery)
- Website: www.chi-wa-wa.com
- Email: open@chi-wa-wa.com
- Phone: +7-900-122-00-88
- Social Media: Instagram
- Certifications: ISO 22000, HACCP, Halal Certified
Product Portfolio
Salbro LLC specializes in fruit-based jelly candies known for their rich flavors, soft textures, and yogurt-infused toppings.
1. Fruit Jelly Candies
- Juicy Pencils: Fruit-flavored soft jelly sticks coated with sugar and yogurt topping.
- Fruit Belts: Sweet and sour chewy fruit belts, available in various flavors.
Market Presence & Distribution
Salbro LLC has rapidly expanded its footprint in the confectionery industry, distributing its products domestically and internationally.
- Retail & Supermarkets: CHI-WA-WA products are available in major grocery chains and candy stores across Russia and Europe.
- HORECA & Foodservice: Supplies cafés, cinemas, and snack distributors with premium jelly candies.
- Export Markets: Expanding into Eastern Europe, the Middle East, and Asia.
- E-Commerce: Available through online confectionery retailers and direct-to-consumer platforms.
Competitive Advantage & Unique Selling Proposition
- High-Quality Ingredients: Made with real fruit juice and yogurt-infused coatings.
- Innovative Flavors & Textures: Offers a unique combination of soft, chewy, and tangy elements.
- Strong Brand Identity: CHI-WA-WA is recognized for its vibrant packaging and fun candy experience.
- Health-Conscious Approach: Free from artificial colors, low in fat, and high in natural fruit content.
- Growing International Demand: Rising interest in premium fruit jelly candies in global markets.
Financial & Operational Strength
- Annual Revenue: Estimated at $10M - $30M.
- Production Capacity: Capable of manufacturing hundreds of metric tons of jelly candy annually.
- Employee Strength: Over 200 employees, including food technologists, quality control experts, and logistics professionals.
International Shipments & Trade Data
Salbro LLC is a key exporter of premium jelly candies, meeting growing international demand for high-quality confectionery products.
- Key Export Destinations: Poland, Germany, UAE, Kazakhstan, China.
- Top Exported Products: Juicy Pencils, Fruit Belts.
- Distribution Partnerships: Collaborates with leading confectionery distributors and supermarket chains.
Certifications & Compliance
Salbro LLC adheres to strict international food safety and production standards.
- ISO 22000: Certified for Food Safety Management Systems.
- HACCP Compliance: Ensuring rigorous hygiene and quality control measures.
- Halal Certification: Ensuring compliance with global Halal food standards.
Customer Testimonials & Industry Recognition
Salbro LLC has received positive feedback from customers and retail partners for its premium-quality confectionery products.
"CHI-WA-WA candies have the perfect balance of sweetness and tanginess. The texture is amazing!"
– Retail Candy Distributor, Poland
"Our customers love the soft and chewy feel of CHI-WA-WA jelly candies. The yogurt coating adds a unique touch!"
– Supermarket Chain, Germany
The company has also been featured in international confectionery expos, showcasing its commitment to quality and innovation.
Future Expansion & Growth Strategy
Salbro LLC is focused on expanding its product range and global market presence.
- New Product Development: Introducing sugar-free and plant-based jelly candy options.
- Geographic Expansion: Strengthening exports to North America, South America, and Southeast Asia.
- Sustainability Initiatives: Investing in eco-friendly packaging and sustainable ingredient sourcing.
- Brand Awareness Campaigns: Enhancing social media marketing and influencer partnerships.
Conclusion
Salbro LLC is a dynamic and fast-growing confectionery brand, offering premium fruit jelly candies under the CHI-WA-WA brand. With innovative product offerings, expanding global reach, and a commitment to quality, the company is well-positioned to lead the premium jelly candy segment in both domestic and international markets.