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Exhibiting at Gulfood 2025

Shk Saeed Hall 2, S2-B44
Dubai World Trade Centre
17 Feb - 21 Feb, 2025

Product Offerings

Product Categories:

Bakery Products, Confectionery, Pastries, Biscuits

Products:

Galette All Butter: Traditional butter biscuits

La Madeleine: Classic French madeleines

Brownies Chocolate: Rich chocolate brownies

Brownies White Chocolate: White chocolate brownies

Donuts Chocolate Chips: Donuts with chocolate chips

Donuts Chocolate Coated: Chocolate-coated donuts

Donuts Chocolate Marble: Marble-patterned donuts

Finger Madeleines: Finger-shaped madeleines

Galette Dark Chocolate: Dark chocolate-coated galettes

Grande Galette Caramel: Large caramel-flavored galettes

Grande Galette Chocolate: Large chocolate-flavored galettes

Grande Galette Sea Salt: Large sea salt-flavored galettes

Madeleine Choco Chips: Madeleines with chocolate chips

Madeleine Choco Filled: Chocolate-filled madeleines

Madeleine Vanilla: Vanilla-flavored madeleines

Palet: Traditional French butter cookies

Palmier Caramel: Caramel-flavored palmier pastries

Petit Beurre: Classic butter biscuits

Petites Madeleines: Small-sized madeleines

Petites Madeleines Choco Chips: Small madeleines with chocolate chips

Sablés Coconut: Coconut-flavored shortbread cookies

La Madeleine, Galette All Butter, Sablés Coconut, Sablés, Palet, Galette Dark Chocolate, Donuts, Grande Galette Caramel, Finger Madeleines, Brownies, Petit Beurre

Saint Michel Biscuits: A Tradition of French Excellence in Biscuit Making

Saint Michel Biscuits is a renowned French food manufacturer specializing in high-quality biscuits, madeleines, and baked goods. With over a century of expertise, the company is committed to producing delicious, traditional, and innovative baked products while maintaining a strong focus on sustainability and responsible sourcing.

Company Overview

  • Headquarters: Le Controis-en-Sologne, France
  • Industry: Food Manufacturing (Bakery & Confectionery)
  • Website: www.stmichel.com
  • Contact: +33 2 54 79 79 79
  • Certifications: ISO 22000, RSPO Certified, Organic Certification

Product Portfolio

Saint Michel Biscuits offers a wide range of high-quality baked goods, including classic French biscuits, madeleines, brownies, and specialty cookies.

1. Biscuits & Galettes

  • Galette All Butter – Traditional French butter biscuits with a crispy texture.
  • Grande Galette (Caramel, Chocolate, Sea Salt) – Large-sized galettes with premium ingredients.
  • Palet Breton – Classic thick butter cookies, rich in flavor.
  • Petit Beurre – Simple and iconic butter biscuits.

2. Madeleines & Cakes

  • La Madeleine – Classic French madeleines, soft and fluffy.
  • Finger Madeleines – Convenient, snack-sized madeleines.
  • Madeleine Choco Chips & Choco Filled – Madeleines with chocolate chips or chocolate filling.
  • Petites Madeleines – Mini versions of the traditional madeleine.

3. Brownies & Donuts

  • Brownies Chocolate & White Chocolate – Rich, soft brownies in two flavors.
  • Donuts Chocolate Chips, Chocolate Coated, Marble – A variety of soft and delicious donuts.

4. Specialty Cookies & Pastries

  • Palmier Caramel – Flaky caramelized puff pastry.
  • Sablés Coconut – Buttery coconut-flavored shortbread.

Market Presence & Distribution

Saint Michel Biscuits is a leading French brand with a strong international presence, exporting to over 50 countries worldwide.

  • Retail Distribution: Available in supermarkets, hypermarkets, and convenience stores in France, Europe, Asia, and North America.
  • HORECA & Foodservice: Supplies hotels, restaurants, and catering businesses with premium baked goods.
  • E-Commerce: Products are available through online grocery stores and specialty food retailers worldwide.
  • Export Markets: Significant presence in Europe, USA, Canada, China, Japan, and the Middle East.

Competitive Advantage & Unique Selling Proposition

  1. Authentic French Tradition: Over 100 years of baking excellence since 1905.
  2. Premium Ingredients: No palm oil, no preservatives, and 100% French wheat flour.
  3. Sustainability Commitment: RSPO-certified sustainable ingredients and 100% recyclable packaging.
  4. Wide Product Range: Offers biscuits, cookies, cakes, and specialty pastries, catering to diverse tastes.
  5. High-Quality Standards: Certified under ISO 22000, Organic, and Halal production standards.

Financial & Operational Strength

  • Annual Revenue: Estimated at €350M - €450M.
  • Production Capacity: Over 1,000,000 units of baked goods per day across multiple factories.
  • Employee Strength: Over 1,500 employees across production, sales, and distribution.

International Shipments & Trade Data

Saint Michel Biscuits is an active exporter, consistently shipping to global markets.

  • Key Export Destinations: USA, Canada, Germany, UK, UAE, Japan, and China.
  • Top Exported Products: Galettes, Madeleines, Brownies, and Sablés.
  • Partnerships: Works with leading global distributors and supermarket chains to ensure product availability worldwide.

Certifications & Compliance

Saint Michel Biscuits maintains strict adherence to food safety, sustainability, and ethical sourcing standards.

  • ISO 22000: Certified for food safety management.
  • RSPO Certified: Uses responsibly sourced palm oil.
  • Organic & Non-GMO Certification: Selected products meet organic farming and non-GMO standards.
  • Halal Certification: Available for select products in Middle Eastern markets.

Customer Testimonials & Industry Recognition

Saint Michel Biscuits has received widespread acclaim from customers, retailers, and industry experts.

"The best authentic French biscuits available internationally—crispy, buttery, and full of flavor!"
– Gourmet Food Distributor, USA

"Saint Michel’s madeleines are our top-selling baked product—customers love the taste and quality."
– Retail Chain, UAE

The company has also won multiple awards for product innovation, sustainability, and export excellence.

Future Expansion & Growth Strategy

Saint Michel Biscuits is focused on expanding its global footprint and product innovation.

  • Product Innovation: Introducing organic, gluten-free, and plant-based baked goods.
  • Geographic Expansion: Strengthening distribution in Asia, Africa, and Latin America.
  • Sustainability Initiatives: Reducing carbon footprint through eco-friendly packaging and energy-efficient production.
  • E-Commerce Growth: Expanding direct-to-consumer sales via online marketplaces and global e-retailers.

Conclusion

Saint Michel Biscuits is a heritage French brand known for its exceptional quality, authentic recipes, and commitment to sustainability. With its expanding global reach, strong financial performance, and focus on innovation, the company is poised for continued success in the international bakery market.