Saint Michel Biscuits: A Tradition of French Excellence in Biscuit Making
Saint Michel Biscuits is a renowned French food manufacturer specializing in high-quality biscuits, madeleines, and baked goods. With over a century of expertise, the company is committed to producing delicious, traditional, and innovative baked products while maintaining a strong focus on sustainability and responsible sourcing.
Company Overview
- Headquarters: Le Controis-en-Sologne, France
- Industry: Food Manufacturing (Bakery & Confectionery)
- Website: www.stmichel.com
- Contact: +33 2 54 79 79 79
- Certifications: ISO 22000, RSPO Certified, Organic Certification
Product Portfolio
Saint Michel Biscuits offers a wide range of high-quality baked goods, including classic French biscuits, madeleines, brownies, and specialty cookies.
1. Biscuits & Galettes
- Galette All Butter – Traditional French butter biscuits with a crispy texture.
- Grande Galette (Caramel, Chocolate, Sea Salt) – Large-sized galettes with premium ingredients.
- Palet Breton – Classic thick butter cookies, rich in flavor.
- Petit Beurre – Simple and iconic butter biscuits.
2. Madeleines & Cakes
- La Madeleine – Classic French madeleines, soft and fluffy.
- Finger Madeleines – Convenient, snack-sized madeleines.
- Madeleine Choco Chips & Choco Filled – Madeleines with chocolate chips or chocolate filling.
- Petites Madeleines – Mini versions of the traditional madeleine.
3. Brownies & Donuts
- Brownies Chocolate & White Chocolate – Rich, soft brownies in two flavors.
- Donuts Chocolate Chips, Chocolate Coated, Marble – A variety of soft and delicious donuts.
4. Specialty Cookies & Pastries
- Palmier Caramel – Flaky caramelized puff pastry.
- Sablés Coconut – Buttery coconut-flavored shortbread.
Market Presence & Distribution
Saint Michel Biscuits is a leading French brand with a strong international presence, exporting to over 50 countries worldwide.
- Retail Distribution: Available in supermarkets, hypermarkets, and convenience stores in France, Europe, Asia, and North America.
- HORECA & Foodservice: Supplies hotels, restaurants, and catering businesses with premium baked goods.
- E-Commerce: Products are available through online grocery stores and specialty food retailers worldwide.
- Export Markets: Significant presence in Europe, USA, Canada, China, Japan, and the Middle East.
Competitive Advantage & Unique Selling Proposition
- Authentic French Tradition: Over 100 years of baking excellence since 1905.
- Premium Ingredients: No palm oil, no preservatives, and 100% French wheat flour.
- Sustainability Commitment: RSPO-certified sustainable ingredients and 100% recyclable packaging.
- Wide Product Range: Offers biscuits, cookies, cakes, and specialty pastries, catering to diverse tastes.
- High-Quality Standards: Certified under ISO 22000, Organic, and Halal production standards.
Financial & Operational Strength
- Annual Revenue: Estimated at €350M - €450M.
- Production Capacity: Over 1,000,000 units of baked goods per day across multiple factories.
- Employee Strength: Over 1,500 employees across production, sales, and distribution.
International Shipments & Trade Data
Saint Michel Biscuits is an active exporter, consistently shipping to global markets.
- Key Export Destinations: USA, Canada, Germany, UK, UAE, Japan, and China.
- Top Exported Products: Galettes, Madeleines, Brownies, and Sablés.
- Partnerships: Works with leading global distributors and supermarket chains to ensure product availability worldwide.
Certifications & Compliance
Saint Michel Biscuits maintains strict adherence to food safety, sustainability, and ethical sourcing standards.
- ISO 22000: Certified for food safety management.
- RSPO Certified: Uses responsibly sourced palm oil.
- Organic & Non-GMO Certification: Selected products meet organic farming and non-GMO standards.
- Halal Certification: Available for select products in Middle Eastern markets.
Customer Testimonials & Industry Recognition
Saint Michel Biscuits has received widespread acclaim from customers, retailers, and industry experts.
"The best authentic French biscuits available internationally—crispy, buttery, and full of flavor!"
– Gourmet Food Distributor, USA
"Saint Michel’s madeleines are our top-selling baked product—customers love the taste and quality."
– Retail Chain, UAE
The company has also won multiple awards for product innovation, sustainability, and export excellence.
Future Expansion & Growth Strategy
Saint Michel Biscuits is focused on expanding its global footprint and product innovation.
- Product Innovation: Introducing organic, gluten-free, and plant-based baked goods.
- Geographic Expansion: Strengthening distribution in Asia, Africa, and Latin America.
- Sustainability Initiatives: Reducing carbon footprint through eco-friendly packaging and energy-efficient production.
- E-Commerce Growth: Expanding direct-to-consumer sales via online marketplaces and global e-retailers.
Conclusion
Saint Michel Biscuits is a heritage French brand known for its exceptional quality, authentic recipes, and commitment to sustainability. With its expanding global reach, strong financial performance, and focus on innovation, the company is poised for continued success in the international bakery market.