Rangpur Dairy and Food Products Ltd.: A Leading Dairy and Food Manufacturer in Bangladesh
Rangpur Dairy and Food Products Ltd. (RD Milk) is a prominent dairy and food manufacturing company in Bangladesh, committed to providing high-quality dairy products, flavored milk, fruit drinks, and confectionery items. With a strong market presence, the company plays a vital role in the Bangladeshi dairy industry, ensuring safe, nutritious, and affordable food for consumers.
Company Overview
- Founded: 2007
- Headquarters: Dhaka, Bangladesh
- Industries: Dairy, Beverages, Confectionery, and Snacks
- Key Markets: Bangladesh (nationwide distribution)
- Certifications: BSTI Certified, ISO 22000 (Food Safety Management), HACCP Compliant
- Website: RD Milk
Product Portfolio
Rangpur Dairy and Food Products Ltd. produces a diverse range of dairy and food items, catering to the needs of consumers across different age groups. The company’s product categories include:
1. Dairy Products
RD Milk ensures pure and high-quality dairy items, processed through UHT technology and strict quality control.
- RD UHT Fresh Milk – Available in 200ml and 500ml packaging.
- RD Premium Ghee – Available in 100gm and 200gm packs, made from high-grade milk fat.
2. Flavored Milk
The company offers nutritious and tasty flavored milk, enriched with essential vitamins and minerals.
- RD Mango Milk – 200ml
- RD Chocolate Milk – 200ml
- RD Banana Milk – 200ml
- RD Strawberry Milk – 200ml
- RD Coffee Milk – 200ml
3. Fruit Drinks
RD Milk produces refreshing fruit drinks, targeting both retail and institutional markets.
- RD Orange Flavored Drink – 125ml
- RD Litchi Flavored Drink – 125ml
- RD Frooti Plus Mango Drink – 250ml, 500ml, 1000ml
4. Energy Drinks
The company markets Fighter Energy Drink, a high-caffeine, vitamin-enriched beverage designed for young consumers.
- Fighter Energy Drink – 250ml
5. Snacks
RD Milk has expanded into the snack food segment, offering a range of traditional and modern snacks.
- Fried Dal
- Special Toast Biscuits
- Laccha Semai
- Potato Chips
- Jhal Muri (Spicy Puffed Rice)
6. Confectionery
The company also manufactures various types of candy and sweets, appealing to the mass market.
Competitive Advantages
1. State-of-the-Art Production Facilities
- RD Milk operates modern dairy processing plants, ensuring the highest level of hygiene and safety.
- Ultra-High-Temperature (UHT) Processing and ASEPTIC Packaging Technology extend shelf life without preservatives.
2. Strong Distribution Network
- RD Milk products are available across Bangladesh, with a strong presence in retail stores, supermarkets, and institutional markets.
- The company has nationwide distribution centers to ensure freshness and availability.
3. Affordable and Nutrient-Rich Dairy Products
- The company focuses on delivering affordable nutrition, especially targeting children and young adults.
- Vitamin-fortified dairy and beverages provide essential nutrients.
4. Quality Certifications & Compliance
- BSTI Certification – Ensures compliance with Bangladesh food safety standards.
- ISO 22000 Certified – Global food safety management system certification.
- HACCP Compliant – Hazard analysis and critical control points in manufacturing.
Market Presence & Business Growth
- Dairy Market Share: RD Milk holds a significant share in Bangladesh's dairy industry, competing with brands like Pran Dairy and Milk Vita.
- Flavored Milk Growth: The company has seen a 20% year-on-year growth in flavored milk sales.
- Expanding Beverages Segment: RD Frooti Plus Mango Drink is one of the fastest-growing fruit beverages in Bangladesh.
- Energy Drink Sales: Fighter Energy Drink has gained popularity among young consumers, increasing sales by 15% annually.
International Trade & Shipment Data
- RD Milk primarily serves the domestic market but is exploring export opportunities in South Asia and the Middle East.
- Potential Export Markets: India, UAE, Malaysia, and African countries.
Certifications & Compliance
RD Milk ensures food safety and quality control, adhering to national and international standards:
- BSTI Certified – Compliance with Bangladesh's food safety and dairy industry regulations.
- ISO 22000 – Ensuring global food safety practices.
- HACCP Standards – Strict hazard control measures in production.
Customer Testimonials
"RD Milk's UHT Fresh Milk is our daily go-to choice. The taste and quality are unmatched!" – Retail Customer, Dhaka
"As a supermarket owner, RD Milk’s flavored milk and fruit drinks are in high demand. Their quality and brand reputation attract customers." – Grocery Store Owner, Chittagong
Major Achievements
- Ranked among the Top 5 Dairy Producers in Bangladesh.
- Launched new product lines in flavored milk and fruit beverages, boosting market presence.
- Achieved 20% annual growth in dairy sales, expanding its consumer base.
- Recognized for food safety and hygiene standards in dairy production.
Rangpur Dairy and Food Products Ltd. continues to lead Bangladesh’s dairy and food industry, ensuring quality, nutrition, and innovation for its consumers.
