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Exhibiting at Foodex Japan 2025

Tokyo
11 Mar - 13 Mar, 2025

Product Offerings

Product Categories:

Condiments and Sauces

Products:

Fish Sauce: Oyster Brand Red Label, Oyster Brand Light, Selected Oyster Brand Gold Label, Janphet Brand, Taveeros Brand, Pla Sai Tan Brand, Tuna Brand

Pichai Fish Sauce Co., Ltd.

Pichai Fish Sauce Co., Ltd. is a leading Thai manufacturer and distributor of high-quality fish sauce, serving both domestic and international markets for over 50 years. Established in Chonburi, Thailand, the company has built a strong reputation for producing authentic, premium fish sauce through a traditional fermentation process that ensures superior taste and quality.

Core Business and Specialization

The company's core business revolves around the production of naturally fermented fish sauce, a staple ingredient in Thai and Southeast Asian cuisine. Pichai Fish Sauce specializes in:

  • Premium Fish Sauce Production – The company follows a traditional fermentation process that lasts up to 12 months, ensuring a rich umami flavor.
  • Export and Distribution – Supplying fish sauce across Asia, North America, and Europe, with a strong presence in markets such as Japan, the United States, and Australia.
  • Private Label Production – Manufacturing customized fish sauce products for international retailers and food brands.
  • Halal and HACCP Certified Production – Ensuring compliance with international food safety standards.

Product Portfolio

Pichai Fish Sauce offers a diverse range of products under various brands, catering to different consumer segments:

  • Oyster Brand Red Label – A premium fish sauce made from 100% anchovies and sea salt.
  • Oyster Brand Light – A lighter, less salty version of the traditional fish sauce.
  • Selected Oyster Brand Gold Label – Aged for 12 months, offering an intense umami flavor.
  • Janphet Brand – Popular in the Thai domestic market for its rich and balanced taste.
  • Taveeros Brand – A specialized formula used in professional culinary applications.
  • Pla Sai Tan Brand – A budget-friendly option targeted at mass consumers.
  • Tuna Brand – A unique blend that enhances seafood dishes.

Market Presence and Export Data

Pichai Fish Sauce has established itself as a dominant player in the global fish sauce market. According to trade data:

  • The company exports to over 30 countries, with key markets in Japan, the U.S., Canada, the U.K., Australia, and Vietnam.
  • In 2023, Pichai Fish Sauce shipped over 2,500 metric tons of fish sauce worldwide.
  • The company has maintained an average annual revenue growth of 8-10% over the past five years.
  • Key distribution channels include supermarkets, specialty Asian stores, and online marketplaces.

Certifications and Compliance

Pichai Fish Sauce adheres to stringent quality and safety regulations, holding multiple certifications:

  • HACCP (Hazard Analysis and Critical Control Points)
  • GMP (Good Manufacturing Practice)
  • Halal Certification
  • FDA Approval (Thailand and International)

These certifications ensure that the company's products meet global food safety standards, making them suitable for diverse markets.

Manufacturing Capabilities

Pichai Fish Sauce operates a state-of-the-art production facility in Chonburi, Thailand, with the following capabilities:

  • Annual production capacity: Over 10,000 metric tons.
  • Fermentation tanks: More than 500 fermentation barrels, allowing for large-scale production.
  • Automated bottling and packaging lines, ensuring consistency and hygiene.
  • In-house R&D team focused on product innovation and quality enhancement.

Customer Testimonials

Pichai Fish Sauce has received positive feedback from chefs, food industry experts, and international buyers:

  • “Pichai Fish Sauce has the most authentic taste we’ve experienced. It’s a staple in our kitchen.” – Chef Somchai, Bangkok
  • “Their Oyster Brand fish sauce is unmatched in quality. We’ve been importing it for over 10 years.” – Japanese Importer
  • “The company’s commitment to tradition and quality makes them our trusted partner.” – U.S. Distributor

Achievements and Recognition

  • Awarded "Best Exporter of Thai Fish Sauce" by the Thailand Department of Export Promotion.
  • Recognized as one of Thailand’s Top 10 Food Exporters in the seafood category.
  • Consistently ranked among the top three fish sauce brands in Japan.
  • Expanded into online retail platforms such as Amazon and Shopee to reach global consumers.

Pichai Fish Sauce Co., Ltd. continues to set the benchmark for premium fish sauce production, leveraging its heritage, innovation, and commitment to quality. With a strong international presence, compliance with global standards, and an expanding product portfolio, the company remains a key player in the fish sauce industry worldwide.