NIMS ADELICIOUSZ SDN BHD – Malaysia’s Leading Crispy Chocolate Confectionery Brand
NIMS ADELICIOUSZ SDN BHD is a leading Malaysian manufacturer and exporter specializing in premium crispy chocolate confectionery products. Based in Klang, Malaysia, the company is renowned for its unique chocolate-coated snacks, catering to a diverse consumer base in both domestic and international markets.
With a strong brand identity and an expanding product portfolio, NIMS has positioned itself as a preferred choice for consumers seeking high-quality and innovative chocolate snacks.
Core Business & Specialization
NIMS ADELICIOUSZ specializes in crispy chocolate-based confectionery, offering an assortment of crispy choco tubs and crispy choco cups that appeal to chocolate lovers of all ages. The company focuses on premium-quality ingredients, unique flavor innovations, and attractive packaging, making it a leader in the Malaysian snack industry.
Product Offerings
NIMS ADELICIOUSZ produces a wide variety of crispy chocolate treats under its signature NIMS brand, including:
-
Crispy Choco Tub (140g):
- Starberry with Strawberry Chocolate
- NIMS N’s Cereal with Dark Chocolate
- Mini Rainbow Crunch with White Chocolate
- Mini Coco Crunch with Milk Chocolate
-
Crispy Choco Cup (35g):
- Starberry with Strawberry Flavored Chocolate
- NIMS N’s Cereal with Dark Chocolate
- Mini Rainbow Crunch with Milk Chocolate
- Mini Coco Crunch with Milk Chocolate
-
Mini Crispy Choco Tub (60g):
- NIMS N’s Cereal with Dark Chocolate
Global Market Reach & Export Strength
NIMS ADELICIOUSZ has successfully expanded its footprint into regional and international markets, exporting its products to Southeast Asia, the Middle East, and beyond. The company’s strong distribution network, commitment to quality, and innovative marketing strategies have made it a recognizable brand globally.
Key factors contributing to NIMS’ export success:
- Strong distribution partnerships with wholesalers and retailers in ASEAN, Middle East, and emerging markets.
- Premium packaging and product innovation, catering to evolving consumer preferences.
- Customizable product offerings for private labeling and bulk orders.
- Strong digital marketing and e-commerce presence, reaching customers worldwide.
Certifications & Quality Assurance
To maintain high-quality standards, NIMS ADELICIOUSZ complies with stringent international food safety and regulatory requirements, ensuring that all products meet export and local market regulations.
- Halal Certified – Ensuring compliance with Islamic dietary laws.
- HACCP Certified – Implementing best practices in food safety and production.
- ISO 22000 Certified – International food safety management standards.
- MeSTI Certified – Malaysian food safety certification.
Competitive Advantage & Unique Selling Proposition
- Premium Chocolate Coating – NIMS uses high-quality chocolate ingredients, ensuring superior taste and texture.
- Innovative Flavors & Packaging – Distinctive product offerings, appealing to young and adult consumers alike.
- Global Expansion Strategy – Increasing international market penetration through e-commerce and exports.
- Strong Branding & Customer Loyalty – NIMS products are highly recognizable and favored in Malaysia’s confectionery market.
Financial Performance & Growth
NIMS ADELICIOUSZ has demonstrated steady financial growth, driven by its expanding customer base and increasing export demand.
- Double-digit revenue growth year-on-year.
- Growing e-commerce and retail sales, leveraging platforms like Shopee, Lazada, and international online stores.
- Increasing production capacity to meet rising domestic and international demand.
Shipment & Export Data
- Exports to multiple international markets, including Southeast Asia, the Middle East, and Africa.
- Expansion of production facilities to support higher export volumes.
- Strong B2B partnerships with retailers, supermarkets, and e-commerce platforms.
Customer Testimonials
“NIMS chocolates are among the best-selling snacks in our store. Customers love the crispy texture and delicious flavors.” – Retail Partner (Malaysia)
“We’ve seen strong demand for NIMS choco products in our export markets. Their Halal certification makes them a preferred choice in the Middle East.” – International Distributor
Recognitions & Achievements
- Best Emerging Chocolate Confectionery Brand in Malaysia.
- Strong presence in international food expos, including MIHAS and Gulfood Dubai.
- Expanding market reach through innovative digital marketing strategies.
Conclusion
With a strong reputation in the Malaysian confectionery market, NIMS ADELICIOUSZ SDN BHD continues to expand its global presence and product innovation. The company’s focus on premium quality, unique product offerings, and strong international expansion strategies positions it as a leader in the crispy chocolate segment. As demand for high-quality confectionery products grows worldwide, NIMS ADELICIOUSZ is set to become a dominant player in the global chocolate snack industry.
