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Exhibiting at Gulfood 2025

Za'abeel Hall 2, Z2-E70
Dubai World Trade Centre
17 Feb - 21 Feb, 2025

Product Offerings

Product Categories:

Drinks

Products:

Carbonated Soft Drinks: Bcola, Boom Boom, Dandanah, Fizzy Wizzy

Energy Drinks: Red Rocket, Tiger Pro

Non-Alcoholic Malt Beverages: Hillsburg

Fruit Juices: Linda, Mazaj

Mineral Water: NA

Snacks: MS Snacks

Product Gallery:

Dandanah Fruit Cocktails

Dandanah Fruit Cocktails

Dandanah Juice

Dandanah Juice

Hillsburg Regular

Hillsburg Regular

B Cola

B Cola

About Mahmood Saeed Beverage Industry (MSBI)

Mahmood Saeed Beverage Industry (MSBI) is a leading manufacturer, supplier, and exporter of carbonated soft drinks, energy drinks, non-alcoholic malt beverages, fruit juices, and snacks, headquartered in Jeddah, Saudi Arabia. With a strong focus on innovation, quality, and international expansion, MSBI has established itself as one of the top players in the beverage industry across the Middle East, Africa, Asia, and Europe.

Core Business and Product Offerings

Mahmood Saeed Beverage Industry specializes in the production, bottling, and distribution of beverages and snacks under globally recognized brands.

1. Carbonated Soft Drinks

  • Bcola
  • Boom Boom
  • Dandanah
  • Fizzy Wizzy

2. Energy Drinks

  • Red Rocket
  • Tiger Pro

3. Non-Alcoholic Malt Beverages

  • Hillsburg

4. Fruit Juices

  • Linda
  • Mazaj

5. Snacks

  • MS Snacks (various flavors and varieties)

Each product is manufactured using cutting-edge technology, ensuring high-quality standards, rich taste, and superior packaging.

Manufacturing Excellence and Quality Assurance

MSBI operates state-of-the-art beverage manufacturing plants, equipped with:

  • Fully automated filling and bottling units.
  • Advanced quality control systems for hygienic and contamination-free production.
  • In-house R&D labs to develop new flavors and healthier beverage alternatives.

Certifications and Compliance

MSBI adheres to international food safety standards and holds certifications such as:

  • ISO 22000:2018 – Food Safety Management System
  • HACCP – Hazard Analysis and Critical Control Points
  • GMP – Good Manufacturing Practices
  • FDA (Food and Drug Administration) Compliance
  • HALAL Certification for beverages and snacks

Market Presence and Global Reach

MSBI has an extensive global distribution network, supplying retail chains, supermarkets, hotels, restaurants, and distributors across various continents.

Export Performance and Shipments

  • Annual Beverage Production: Over 500 million liters.
  • Total Export Revenue: Estimated at $250+ million annually.
  • Major Export Destinations: Saudi Arabia, UAE, Qatar, Kuwait, Egypt, South Africa, Germany, UK, Canada, India, Pakistan, Malaysia, Indonesia.
  • Key Distribution Partners: Supermarkets, hypermarkets, and global distributors.

Unique Selling Proposition (USP)

  1. Premium-Quality Beverages – Crafted with high-quality ingredients and innovative formulations.
  2. Advanced Production Technology – Fully automated facilities ensuring consistency, purity, and taste.
  3. Strong Global Distribution Network – Presence in over 40 countries worldwide.
  4. Certified for International Standards – Ensuring safety, hygiene, and compliance with HALAL and FDA approvals.
  5. Diversified Product Portfolio – Offering carbonated drinks, juices, malt beverages, and snacks.

Customer Testimonials

MSBI has gained strong customer loyalty and recognition in the global beverage market:

  • "The best-tasting energy drink we have tried! Red Rocket is a hit among our customers."Distributor, UAE
  • "Bcola is an excellent alternative to international cola brands. Great taste and value!"Retailer, Saudi Arabia
  • "Hillsburg non-alcoholic malt beverages have become a top-seller in our store chain!"Supermarket Chain, Germany

Future Expansion and Business Goals

MSBI is continuously investing in growth and expansion with the following strategic initiatives:

  • Expanding its global footprint in Latin American and European markets.
  • Introducing healthier and sugar-free beverage options to cater to the health-conscious consumer base.
  • Investing in sustainable packaging to reduce environmental impact.
  • Strengthening e-commerce sales and online direct-to-consumer distribution.

Conclusion

With a strong legacy, global reach, and commitment to innovation, Mahmood Saeed Beverage Industry (MSBI) remains a leader in the beverage industry, offering premium-quality products, competitive pricing, and an extensive distribution network.

For more details, visit Mahmood Saeed Beverage Industry.