Daher International Food Co. S.A.L
Overview
Daher International Food Co. S.A.L (Daher Foods) is a leading food manufacturing and distribution company based in Ferzol, Lebanon. Established as a key player in the Middle Eastern and international food industry, Daher Foods specializes in the production of breakfast cereals, snacks, nuts, and biscuits. With an extensive distribution network, Daher Foods supplies premium-quality products to both domestic and international markets, catering to retailers, wholesalers, and foodservice providers.
Core Business & Product Offerings
Daher Foods is one of the largest food processors in Lebanon, offering a diverse portfolio of consumer-packaged goods across multiple categories:
-
Breakfast Cereals:
- Corn Flakes
- Chocolate Flakes
- Honey Rings
- Bran Sticks
-
Cereal Bars:
- Chocolate-Coated Bars
- Fruit-Filled Bars
- Nut Bars
-
Baked Salty Snacks:
- Potato Chips
- Corn Curls
- Tortilla Chips
-
Nuts and Kernels:
- Roasted Almonds
- Cashews
- Peanuts
- Pistachios
-
Biscuits:
- Assorted Sweet and Savory Biscuits
Competitive Advantage & Market Positioning
Daher Foods has built a strong market presence through key competitive advantages:
- Recognized Brands: Owns market-leading brands such as Poppins (cereals), Master Chips (potato chips), Snips (corn-based snacks), and Mastro (nuts & kernels).
- Advanced Production Capabilities: Utilizes state-of-the-art food processing facilities with strict quality control measures.
- Strong Export Presence: Supplies products to over 25 countries, including markets in the Middle East, North Africa, Europe, and North America.
- Commitment to Innovation: Continually expands its product range to meet evolving consumer preferences, focusing on health-conscious, gluten-free, and organic product lines.
- Sustainable Sourcing & Manufacturing: Implements eco-friendly packaging solutions and sustainable ingredient sourcing practices.
Certifications & Compliance
Daher Foods adheres to stringent international food safety and quality standards, ensuring consumer trust and product excellence:
- ISO 22000: Food Safety Management System
- HACCP (Hazard Analysis and Critical Control Points) Certified
- Halal Certification
- Lebanese Standards Institution (LIBNOR) Compliance
- Non-GMO and Gluten-Free Certification (for selected product lines)
These certifications reinforce the company’s commitment to food safety, regulatory compliance, and international quality benchmarks.
Financial Performance & Export Data
Daher Foods has experienced continuous growth in revenue and export volume, driven by strong demand for its snack and breakfast cereal products.
Market & Financial Highlights
- Annual Revenue: Estimated at $120 million+
- Production Capacity: Over 50,000 metric tons annually
- Global Distribution: Products available in over 25 countries
- Retail & Wholesale Market Share: Holds a leading position in the Lebanese FMCG sector, with an estimated 35% market share in snack foods
- International Growth Rate: 20% annual increase in export sales
Customer Testimonials
Daher Foods has earned a strong reputation for product quality, taste, and reliability, with positive feedback from industry professionals and consumers:
- "Poppins cereals are a household favorite. They deliver consistent quality and a great taste." – Supermarket Chain, UAE
- "Master Chips remains the top-selling potato chip brand in our store, known for its crisp texture and authentic flavors." – Distributor, France
Achievements & Industry Recognition
- Awarded Best Lebanese FMCG Exporter by the Lebanese Chamber of Commerce
- Ranked among the Top 5 Snack Food Manufacturers in the Middle East
- Expanded into European and North American markets, launching health-focused snack products
- Recognized for Sustainable Packaging Initiatives with a commitment to 100% recyclable materials
Future Growth Plans
Daher Foods is committed to expanding its market presence and diversifying its product range through:
- New Product Development: Introducing organic, sugar-free, and high-protein snack options.
- Expansion into Emerging Markets: Strengthening distribution in Asia, Africa, and North America.
- Sustainability Initiatives: Implementing eco-friendly packaging and waste reduction programs.
Conclusion
Daher International Food Co. S.A.L is a market leader in the Middle Eastern food industry, offering high-quality cereals, snacks, nuts, and biscuits. With a strong international footprint, advanced production capabilities, and a commitment to sustainability, the company is well-positioned for future growth and global expansion.
