Choconasa Comércio de Representações Lda - A Global FMCG Trading Powerhouse
Choconasa Comércio de Representações Lda is a leading Portuguese trading company specializing in the global distribution of fast-moving consumer goods (FMCG), particularly in the confectionery, beverage, dairy, and snack categories. Headquartered in São João da Talha, Portugal, Choconasa has built a reputation for delivering high-quality products at competitive prices to wholesalers, supermarkets, and independent retailers across Europe, Africa, the Middle East, and Asia.
Core Business and Market Positioning
Choconasa operates as a distributor and exporter of renowned global brands, offering a vast portfolio of food and beverage products. The company's expertise lies in bulk trading and wholesale distribution, ensuring clients have access to premium international products at cost-effective pricing.
Key Business Segments
- Confectionery: Chocolates, candies, gummies, bubble gum, marshmallows.
- Beverages: Energy drinks, iced tea, instant hot beverages, coffee, and non-alcoholic beverages.
- Dairy Products: Milk and cheese (notably Puck cheese).
- Snacks: Biscuits, breakfast cereals (Kellogg’s), and potato chips (Pringles).
- Condiments & Sauces: Products from Heinz, including ketchup, mayonnaise, and sauces.
Specialization and Unique Selling Proposition
- Strategic Partnerships with Leading Global Brands: Authorized distributor of Nestlé, Mondelez, Masterfoods, Pringles, Kellogg’s, Heinz, Puck, Red Bull, Monster, and many others.
- Extensive Market Reach: Choconasa exports to over 50 countries, serving Europe, Africa, the Middle East, and Asia.
- Competitive Pricing & Bulk Supply: Offers wholesale pricing, making it an ideal partner for large-scale retailers and distributors.
- Efficient Supply Chain & Logistics: Ensures timely international shipping, reducing lead times and maintaining product freshness.
- Customized Product Portfolio: Tailors offerings based on regional consumer preferences and market demands.
Financial Performance and Market Impact
- Annual Revenue: Estimated at €50-100 million, reflecting strong global demand.
- Product Portfolio: Over 1,000 SKUs spanning multiple food and beverage categories.
- Export Volume: Ships hundreds of containers annually, supporting large-scale international trade.
- Retail & Wholesale Presence: Supplies products to leading supermarkets, wholesalers, and retail chains worldwide.
Shipment and Trade Data
- Key Export Markets: Europe, Africa, the Middle East, and Asia.
- Major Trade Partners: Strong relationships with retailers and distributors in Portugal, Spain, UAE, Saudi Arabia, Angola, and Mozambique.
- Regulatory Compliance: Fully compliant with EU food safety regulations to ensure high product quality.
- Logistics Efficiency: Works with major shipping companies for cost-effective and timely delivery.
Target Market
Choconasa serves a diverse range of industries, including:
- Retailers & Supermarkets: Supplying major grocery chains and hypermarkets.
- Wholesalers & Distributors: Providing bulk food and beverage products to distribution networks.
- HORECA Sector (Hotels, Restaurants, Catering): Offering cost-effective supply solutions.
- Importers in Emerging Markets: Expanding access to branded products in high-growth regions.
Certifications and Compliance
Choconasa adheres to strict international food safety standards, ensuring all distributed products meet global regulatory requirements:
- ISO 22000 Certification – International food safety management system.
- HACCP Compliance – Ensuring food safety throughout the supply chain.
- EU Food Safety Regulations – Meeting stringent European standards.
- Halal & Kosher Certification – Expanding market accessibility.
- FDA Approval – Compliance with US regulations for imported food and beverages.
Customer Testimonials
Choconasa has established a strong reputation for excellence in FMCG distribution. Industry partners and clients consistently praise its reliability and efficiency:
- "Choconasa’s competitive pricing and strong supplier network have been instrumental in expanding our product range in Africa." – FMCG Distributor, UAE.
- "We rely on Choconasa for our confectionery and beverage supply because of their efficient logistics and consistent product quality." – Retail Chain, Angola.
Major Achievements and Industry Recognition
- Expansion into Emerging Markets: Established distribution networks in Africa, the Middle East, and Asia, strengthening market reach.
- Strong Growth in Trade Volume: Achieved year-over-year increases in exports, driven by high demand for branded FMCG products.
- Recognized Partner of Leading Global Brands: Authorized distributor of some of the world’s top food and beverage companies.
- Sustainability and Packaging Efficiency: Implements eco-friendly practices in logistics and packaging to minimize environmental impact.
Conclusion
Choconasa Comércio de Representações Lda is a leading global supplier of branded food and beverage products, offering a wide product portfolio, competitive pricing, and extensive international reach. With strategic partnerships, strong logistics capabilities, and a commitment to compliance, the company continues to strengthen its position as a trusted partner for retailers and wholesalers worldwide.
