Exhibiting at VIV Asia 2025

Avex Inc. is a leading entertainment company based in Minato, Tokyo, Japan. The company is renowned for its multifaceted involvement in the entertainment industry, including music production, video creation, live events, talent management, and digital media. With a strong global presence, Avex has become one of the most influential companies in the Japanese entertainment landscape, producing, distributing, and promoting a wide range of content that resonates with audiences both in Japan and internationally.

Company Overview

Founded in the early 1980s, Avex Inc. has evolved from a music production company into a full-fledged entertainment powerhouse. It is involved in various aspects of the entertainment sector, including the management of musical artists, production of anime, creation of music videos, and hosting large-scale live events such as concerts and festivals. Avex's business model is centered around its ability to innovate and adapt in a fast-changing digital media landscape, allowing it to maintain its position as a leading force in the Japanese entertainment industry.

Core Business

Avex's core business spans several key areas, including music production, video production, live events, digital media, and international promotion. These divisions work together seamlessly, creating an integrated ecosystem that ensures the success of the company and its artists.

Product Offerings

• Music Production:

  • Artist Management: Avex manages a variety of high-profile artists across different genres, ensuring their visibility and success in the music industry.
  • Music Content Creation: The company is involved in every stage of music production, from song creation to recording and distribution. This includes both local and international music collaborations.

• Video Production:

  • Music Videos: Avex creates visually compelling music videos for its artists, helping to expand their reach and solidify their branding.
  • Feature Films & Anime: The company produces a wide range of video content, including feature films and anime series that are popular both domestically and internationally.

• Live Events:

  • Concerts: Avex organizes and promotes large-scale concerts and performances for its artists, with some of the biggest events being part of the annual A-nation tour.
  • Festivals: Avex plays a significant role in the organization and promotion of major music festivals, such as the A-nation Festival, which attracts top-tier musical acts and thousands of fans.

• Digital Media:

  • Online Music Distribution: The company manages online platforms for music distribution, ensuring that its content reaches a global audience through various digital streaming services.
  • Mobile Content: Avex is a pioneer in delivering mobile music content, allowing fans to access their favorite music through mobile applications and services.

• Overseas Business:

  • International Artist Promotion: As part of its global expansion strategy, Avex promotes Japanese artists internationally, fostering global recognition for Japanese music.
  • Global Events: Avex hosts and organizes events outside of Japan, helping to introduce its artists to a wider audience and strengthen its brand presence internationally.

Specialization and Core USP

Avex’s specialization lies in its integrated approach to the entertainment industry. From managing musical artists and producing films to creating and distributing music content across multiple digital platforms, Avex excels in crafting comprehensive entertainment strategies. Its core USP is its ability to blend traditional entertainment methods with modern digital tools, allowing the company to stay ahead of industry trends and maintain a diverse portfolio of offerings.

• Integrated Entertainment Solutions: Avex is known for offering a complete range of entertainment services that cover music production, talent management, video creation, and digital distribution, making it a one-stop solution for artists and content creators.
• Global Expansion: The company has successfully expanded its reach beyond Japan, promoting artists internationally and hosting events that connect global audiences with Japanese entertainment.
• Innovative Digital Media: By embracing digital platforms for music distribution and mobile content, Avex has positioned itself as a leader in the digital entertainment space.

Financials

Avex Inc. is one of Japan’s largest entertainment companies, generating substantial revenue through its diversified business activities. Although specific financial details are not disclosed publicly, the company’s strong presence in the entertainment industry, its continuous growth in the digital space, and its international expansion suggest robust financial performance. Avex’s revenue streams are primarily derived from music sales, event promotions, digital content distribution, and artist management.

Shipment Data

While specific shipment data is not publicly available, Avex’s products, including music albums, video content, and merchandise, are distributed both domestically and internationally. The company’s global network ensures that its content reaches fans in various regions, including North America, Europe, and Asia. Avex’s significant involvement in digital media also facilitates the global reach of its content.

Target Market

Avex’s target market includes a wide range of consumers and businesses within the entertainment and media sectors. The company serves:

• Music Enthusiasts: Avex’s primary audience includes music fans who follow its artists, attend concerts, and consume digital content.
• Artists and Talent: Avex offers services for musical artists, providing them with a platform to grow their careers through management, promotion, and production.
• Media & Digital Platforms: The company collaborates with streaming platforms, television networks, and other media outlets to distribute content globally.
• Event Organizers: Avex is a key player in the event management industry, providing concert promotion and festival production services to various stakeholders.

Capabilities

• Artist Management & Development: Avex has extensive experience in managing the careers of both established and emerging artists, helping them to build strong fan bases and long-lasting careers.
• Video Production Expertise: The company is highly skilled in creating visually captivating music videos and films, employing cutting-edge technology to produce high-quality content.
• Global Expansion: Avex has successfully expanded its influence beyond Japan, promoting Japanese music and artists internationally, and hosting global events to connect with a worldwide audience.
• Digital Media Integration: The company is at the forefront of the digital entertainment revolution, utilizing online platforms and mobile technologies to distribute its content to a global audience.

Certifications and Compliance Records

Avex Inc. adheres to industry standards for music production, artist management, and digital media distribution. The company’s compliance with both local and international regulations ensures that its content is legally protected and ethically distributed. As one of the leading entertainment companies in Japan, Avex works closely with industry regulators and stakeholders to maintain high standards of quality and safety.

Customer Testimonials

Customer testimonials for Avex Inc. are not readily available in the public domain. However, the company’s reputation and success speak volumes about its effectiveness in managing artists, creating engaging content, and hosting large-scale events. The loyalty of fans and the continued popularity of Avex’s artists and events indicate strong customer satisfaction and trust in the company’s offerings.

Major Achievements

• Global Recognition: Avex has built a strong global brand, becoming one of Japan’s most influential entertainment companies.
• Industry Leadership: The company’s continued dominance in music production, live events, and digital media highlights its leadership in the entertainment sector.
• Successful International Expansion: Avex has expanded its reach to international markets, promoting Japanese music and culture to a global audience.
• A-nation Festival: One of Avex’s key achievements is the organization of the A-nation Festival, which attracts thousands of attendees and features top-tier musical acts.

Avex Inc. continues to be a trailblazer in the entertainment industry, leveraging its expertise in music, video production, live events, and digital media to deliver high-quality content to audiences around the world.