logo

Exhibiting at Gulfood 2025

Shk Saeed Hall 1, S1-G55
Dubai World Trade Centre
17 Feb - 21 Feb, 2025

Product Offerings

Products:

Flavored Straws: Milky Sip (chocolate, vanilla, strawberry, banana, cookie), Dip&Sip (apple, orange, lemon, raspberry, blackcurrant)

Product Gallery:

Oaty roll with filling

Oaty roll with filling

ViteCer Kft.: A Leading Innovator in Flavored Straws & Cereal-Based Products

ViteCer Kft. is a Hungary-based manufacturer specializing in flavored drinking straws and cereal-based food products under its brands Milky Sip, Dip&Sip, and Cornexi. With a strong market presence in Europe and expanding global distribution, ViteCer is a key player in functional, convenient, and innovative food solutions. The company focuses on nutritional quality, engaging taste experiences, and sustainability to meet the evolving needs of modern consumers.

Core Business & Specialization

ViteCer Kft. is dedicated to developing, producing, and marketing unique food solutions, with a focus on:

  • Innovative Flavored Drinking Straws – Creating flavored beads inside biodegradable straws for enhanced milk consumption experiences.
  • Healthy & Convenient Nutrition – Developing nutrient-rich breakfast and snack solutions.
  • High-Quality Cereal-Based Products – Specializing in muesli, granola, and energy bars under the Cornexi brand.
  • Sustainable Packaging & Production – Commitment to eco-friendly materials and reduced plastic usage.

Product Portfolio

ViteCer Kft. offers a diverse range of innovative food products, categorized into its leading brands.

1. Milky Sip – Flavored Drinking Straws

A fun and convenient way to enhance milk consumption, targeted towards families and children.

  • Chocolate
  • Vanilla
  • Strawberry
  • Banana
  • Cookie

2. Dip&Sip – Fruit-Flavored Straws

A unique alternative to sugary drinks, providing fruit flavors in a fun sipping experience.

  • Apple
  • Orange
  • Lemon
  • Raspberry
  • Blackcurrant

3. Cornexi – Cereal-Based Products

A leading brand in breakfast and snack products, offering nutritious and delicious options:

  • Granola & Muesli
  • Energy & Protein Bars
  • Oatmeal & Instant Porridge
  • Functional Superfood Mixes

Unique Selling Proposition (USP)

  • Revolutionary Flavored Straw Technology – Making milk and beverages more enjoyable for kids and families.
  • Sustainable & Eco-Friendly Products – Commitment to biodegradable straws and minimal plastic packaging.
  • Nutrient-Rich Cereal Products – Focus on high-protein, fiber-rich, and low-sugar food solutions.
  • Global Export Capabilities – Distribution in multiple European markets and expanding globally.

Certifications & Compliance

ViteCer Kft. maintains high food safety and quality standards, ensuring compliance with international regulations:

  • ISO 22000 (Food Safety Management System)
  • HACCP (Hazard Analysis and Critical Control Points)
  • EU Food Safety Regulations Compliance
  • BRC (British Retail Consortium) Certification

Market Presence & Target Customers

ViteCer Kft. has a strong foothold in the European market, targeting:

  • Retail & Supermarkets – Providing branded and private-label flavored straws and cereals.
  • Schools & Institutions – Supplying nutritional food solutions for children’s dietary needs.
  • Health-Conscious Consumers – Offering functional and convenient nutrition options.
  • E-commerce & Direct-to-Consumer Sales – Expanding through online retail platforms.

Financial Strength & Export Data

  • Annual Production Capacity: Millions of flavored straws and cereal products.
  • Global Market Expansion: Exporting to over 15 countries, including Germany, France, the UK, and Poland.
  • Growing Demand: Increasing sales in healthy snacks and breakfast solutions.

Customer Testimonials

  • "Milky Sip flavored straws are a hit with kids! They make milk drinking more fun while keeping it healthy." – Retailer, Germany
  • "Cornexi granola and energy bars have become a staple in our supermarket’s healthy snack section." – Supermarket Buyer, France
  • "The biodegradable packaging and fun flavors make Dip&Sip a perfect alternative to sugary drinks for schools." – Nutritionist, UK

Major Achievements

  • Launch of Eco-Friendly Packaging – Introduced biodegradable flavored straws to reduce environmental impact.
  • Expansion into International Retail Chains – Partnered with major European supermarkets for product distribution.
  • Innovation in Functional Food Products – Developed high-protein and fiber-rich cereal bars.

Conclusion

ViteCer Kft. is a leading innovator in flavored drinking straws and cereal-based products, merging fun, nutrition, and sustainability. With a commitment to quality, eco-friendly solutions, and global market expansion, the company is set to redefine the functional food and beverage experience worldwide.

For businesses looking for high-quality, innovative food solutions with strong market appeal, ViteCer Kft. is the ideal partner.