Exhibiting at Foodex Japan 2025

Tokushima Mitsuboshi Beef Silver Star Brand

Tokushima Mitsuboshi Beef Silver Star is a premium Wagyu beef brand originating from Tokushima, Japan. Established with a commitment to superior quality, the brand is recognized for its meticulous breeding standards, high marbling, and exceptional flavor. The beef is sourced from carefully selected cattle raised under stringent conditions to ensure premium-grade meat.

Core Business

The brand focuses on the production and distribution of high-quality Wagyu beef, specifically the Silver Star grade, which adheres to rigorous Japanese grading standards. Tokushima Mitsuboshi Beef Silver Star is known for its rich umami flavor, fine marbling, and tender texture, making it highly sought after in both domestic and international markets.

Product Offerings

• Tokushima Mitsuboshi Beef Silver Star: A premium Wagyu beef variety with high marbling and superior taste.
• Cuts Offered:
  • Ribeye
  • Sirloin
  • Tenderloin
  • Shabu-Shabu slices
  • Steak cuts
  • Yakiniku cuts

Specialization and Unique Selling Proposition

• Exceptional Marbling: The beef meets stringent grading standards, ensuring high fat content and superior tenderness.
• Strict Breeding Standards: Cattle are raised in Tokushima under controlled environments to maintain consistency in meat quality.
• Traditional Japanese Wagyu Techniques: The brand upholds traditional feeding techniques using carefully selected feed ingredients that contribute to the beef’s unique flavor.
• Traceability and Transparency: Every product is fully traceable to ensure food safety and maintain premium standards.

Financial and Export Data

• Exports to Global Markets: Tokushima Mitsuboshi Beef Silver Star has expanded its reach to high-end restaurants and premium meat retailers in multiple countries.
• International Recognition: The brand has gained traction in Thailand and other Southeast Asian countries, with special fairs and events promoting its quality.

Target Market

• Luxury Hotels and Restaurants: Michelin-starred restaurants and premium steakhouses.
• High-End Retailers: Specialty meat markets offering premium Wagyu cuts.
• Export Markets: Focus on Southeast Asia, the U.S., and Europe, targeting consumers who appreciate premium Japanese beef.

Certifications and Compliance

• Certified Japanese Wagyu Beef: Fully compliant with Japan Meat Grading Association (JMGA) standards.
• HACCP & Food Safety Standards: Ensures hygiene and safety in processing and export procedures.
• Export Certifications: Approved for export to several countries, adhering to their respective meat import regulations.

Customer Testimonials

• Premium Steakhouse Owner, Thailand: "Tokushima Mitsuboshi Beef Silver Star has become a top choice for our high-end customers due to its incredible marbling and rich flavor."
• Luxury Retailer, Japan: "The beef's consistency in quality and taste makes it one of the most premium products we offer."

Major Achievements

• Expansion into Southeast Asia: Successful promotional events and trade fairs in Thailand and other Asian markets.
• Increased Global Recognition: The brand has received positive reception from top chefs and culinary experts.
• Strong Market Growth: A rise in demand for Tokushima Wagyu beef, establishing the brand as a competitive player in the premium meat industry.

Tokushima Mitsuboshi Beef Silver Star continues to maintain its legacy of excellence, quality, and authenticity, making it a preferred choice for Wagyu beef enthusiasts worldwide.