SOFRACOM SAS: A GLOBAL LEADER IN FOOD & BEVERAGE EXPORT

Sofracom SAS is a France-based import-export company specializing in food and beverage distribution, with a strong presence in Africa, the Middle East, and Asia. The company is known for its high-quality food products, efficient supply chain, and diverse brand portfolio, serving both retail and wholesale markets.

Core Business and Product Portfolio

Sofracom SAS provides a wide range of food and beverage products, catering to consumer markets, supermarkets, and food service industries. The company operates under multiple in-house brands and supplies private label solutions.

Product Line:

• Coffee:

  • AKOUNA Premium Instant Coffee
  • Classic Instant Coffee
  • VALEA Coffee

• Tea:

  • KHAIMA Green Tea
  • Black Tea
  • Flavored Tea

• Dairy Products:

  • LAHDA Powdered Milk
  • Condensed Milk
  • UHT Milk

• Condiments & Seasonings:

  • AKOUNA Mayonnaise
  • SUPER NANCO Bouillon Cubes (Chicken, Beef flavors)
  • Monosodium Glutamate (MSG)

• Other Products:

  • Tomato Paste
  • Cooking Ingredients & Staples

Market Presence and Global Expansion

Sofracom SAS has established a strong foothold in international markets, especially in Francophone Africa, the Middle East, and select Asian regions.

Key Market Metrics:

• Annual Export Volume: Over 100,000 metric tons of food products
• Global Market Presence: Distributed in 30+ countries
• Retail & Wholesale Penetration: Supermarkets, food service distributors, hotels, and local markets
• Revenue Growth: Steady increase in export sales over the past 5 years

Distribution Reach:

• West & Central Africa: Leading supplier in countries such as Senegal, Ivory Coast, Mali, Cameroon, Niger, and Gabon
• Middle East & Asia: Expanding markets in UAE, Saudi Arabia, India, and Indonesia

Competitive Advantage & Unique Selling Points

Sofracom SAS differentiates itself through superior product quality, reliable logistics, and a deep understanding of international trade regulations.

Key Differentiators:

• Strong Brand Recognition: Trusted brands like AKOUNA, KHAIMA, VALEA, and LAHDA dominate coffee, tea, and dairy categories in African markets.
• Efficient Supply Chain: Strong distribution partnerships ensure fast and reliable deliveries.
• Private Label & Custom Formulations: Ability to customize product packaging and flavors for different markets.

Quality Standards & Certifications

Sofracom SAS is committed to strict quality control and international food safety compliance.

Certifications:

• ISO 22000 Certified – Food Safety Management Standard
• HACCP Certified – Ensures product safety and hygiene
• Halal Certification – Approved for Islamic markets
• EU Food Safety Standards Compliance – Meets European regulatory requirements

Logistics & Export Operations

The company has a well-established logistics and supply chain network, enabling efficient distribution across multiple continents.

Shipment & Supply Chain Data:

• Annual Export Volume: Over 100,000 metric tons
• Shipping & Logistics Partners: Works with leading global freight and logistics companies
• Warehousing Hubs: Located in France and Africa for strategic stock management
• Lead Time: Fast turnaround time for bulk orders

Customer Testimonials

"Sofracom’s AKOUNA coffee has become a household favorite in our market. The quality and taste make it stand out from competitors."
— Retailer in Senegal

"Their logistics efficiency ensures that we always receive fresh products on time. We trust them for all our food imports."
— Distributor in Ivory Coast

Major Achievements & Industry Recognition

• Leading European Supplier for African Markets in coffee, tea, and dairy
• 30+ Years of Expertise in food import-export operations
• Recognized for Reliable Distribution & High-Quality Standards
• Market Leader in Instant Coffee and Tea Segments in West Africa
• Strong Expansion in Middle East & Asian Food Markets

Conclusion

Sofracom SAS has built a strong reputation in international food trade, leveraging high-quality products, a robust supply chain, and market expertise. With continued expansion and innovation, the company remains a trusted supplier for retailers, distributors, and food service providers across Africa, the Middle East, and Asia.