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Exhibiting at Aahar 2025

4F-09-B,C, 4F
Bharat Mandapam, New Delhi
4 Mar - 8 Mar, 2025

Product Offerings

Products:

Beverages: Blue Pine Artesian Water

Prystine Food & Beverages Private Limited

Prystine Food & Beverages Private Limited is a premium beverage company based in Mumbai, India, specializing in high-quality natural water products. The company is known for its flagship brand, Blue Pine Artesian Water, which has established itself as a leading choice in the premium bottled water segment.

Core Business and Product Offerings

Prystine Food & Beverages is committed to offering high-quality, naturally sourced beverages with a focus on purity and sustainability. Its primary product is:

  • Blue Pine Artesian Water – A premium natural artesian water sourced from pristine locations.

The company has positioned itself in the premium bottled water market, catering to health-conscious consumers and luxury hospitality brands.

Market Position and Growth Potential

The global bottled water market is valued at over $350 billion and is expected to grow at a CAGR of 6.7% in the coming years. India's bottled water industry is growing rapidly, with increasing consumer demand for premium and natural water products.

Key industry insights:

  • India’s bottled water market is expected to reach $7.7 billion by 2027.
  • Premium bottled water is one of the fastest-growing segments, driven by urbanization and increased health awareness.
  • The demand for natural artesian water is rising due to its superior mineral content and health benefits.

Prystine Food & Beverages is leveraging these industry trends by positioning Blue Pine Artesian Water as a premium alternative to standard bottled water brands.

Brand Strength – Blue Pine Artesian Water

Blue Pine Artesian Water stands out in the market due to:

  1. Naturally Sourced Water – Collected from deep artesian wells, ensuring purity.
  2. Rich Mineral Composition – Enhances hydration and provides health benefits.
  3. Premium Packaging – Designed for luxury hotels, high-end restaurants, and discerning consumers.
  4. Eco-Friendly Approach – Commitment to sustainable packaging and reduced carbon footprint.

Target Market

Prystine Food & Beverages primarily caters to:

  • Luxury Hotels & Resorts – Offering premium bottled water for elite guests.
  • Fine-Dining Restaurants – High-end restaurants serving superior water quality.
  • Health-Conscious Consumers – Individuals seeking natural, mineral-rich water.
  • Corporate and Event Catering – Supplying bottled water for premium corporate events.

Competitive Edge

Prystine Food & Beverages differentiates itself with:

  • High-Quality Artesian Water – Sourced from untouched natural springs.
  • Luxury Branding – Positioned as a premium water brand in a growing market.
  • Sustainability Commitment – Use of environmentally friendly packaging and responsible water sourcing.
  • Expanding Distribution Network – Growing presence in luxury retail, hospitality, and direct-to-consumer sales channels.

Certifications and Compliance

The company adheres to stringent industry standards for bottled water, ensuring:

  • FSSAI Compliance – Meeting India’s food and beverage safety standards.
  • International Quality Certifications – Commitment to purity, safety, and premium water processing standards.

Achievements and Growth Strategy

  • Successfully launched Blue Pine Artesian Water as a premium brand.
  • Expanding distribution to luxury hospitality and premium retail sectors.
  • Growing market presence in major metropolitan cities.
  • Commitment to sustainable water sourcing and eco-friendly packaging.

Future Outlook

With increasing consumer demand for premium bottled water, Prystine Food & Beverages is well-positioned for expansion. The company plans to:

  • Expand its product line with additional premium beverages.
  • Strengthen its brand presence in high-end retail and hospitality.
  • Enhance its sustainability efforts to appeal to environmentally conscious consumers.

Prystine Food & Beverages Private Limited is redefining the premium bottled water segment with Blue Pine Artesian Water, offering unparalleled purity, luxury, and sustainability in the Indian beverage market.