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Consumer Education, Educational Resources, Grower Support, Industry Advocacy, Industry Research, Market Development, Marketing and Promotion, Public Relations
Consulting and Professional Services
Consumer Education, Educational Resources, Grower Support, Industry Advocacy, Industry Research, Market Development, Marketing and Promotion, Public Relations
000 acres. :contentReference[oaicite:0]{index=0}, The Michigan Apple Committee (MAC) is a grower-funded nonprofit organization dedicated to enhancing the profitability and sustainability of Michigan's apple industry. Established in 1939 as the Michigan State Apple Commission and reconstituted as MAC in 1965, and communication initiatives to promote Michigan apples both domestically and internationally. MAC represents approximately 850 family-run apple farms, collectively cultivating over 17.6 million apple trees across 38, education, research, the committee engages in marketing