About Kato Farm
Kato Farm is a premium strawberry farm based in Nerima, Tokyo, Japan, renowned for cultivating high-quality, locally grown strawberries. Specializing in Akihime and Benihoppe strawberry varieties, Kato Farm focuses on sustainable farming practices, advanced cultivation techniques, and premium-quality fruit production. With a commitment to freshness, flavor, and nutrition, the farm has become a leading supplier of premium strawberries and strawberry-based products in Japan.
Core Business & Product Offerings
Kato Farm is dedicated to strawberry cultivation and processing, offering a variety of fresh and value-added strawberry products.
Fresh Strawberries
- Akihime – A sweet and juicy strawberry variety with a low acidity level, popular among consumers for its mild flavor and soft texture.
- Benihoppe – A vibrant red strawberry, known for its perfect balance of sweetness and acidity, favored by chefs and confectioners.
Strawberry-Based Products
- Strawberry Jams – Made from 100% fresh strawberries, with no artificial additives.
- Strawberry Desserts – Includes handcrafted strawberry-based sweets and pastries.
Agri-Tourism & Farm Experiences
- Strawberry Picking Experience – Open to visitors, offering an authentic farm-to-table experience.
- Educational Farm Tours – Guided tours focusing on sustainable farming, cultivation methods, and strawberry processing.
Unique Selling Proposition (USP)
- Premium-Quality, Hand-Picked Strawberries
- Cultivated using advanced Japanese agricultural techniques to ensure optimal taste, size, and texture.
- Sustainable & Eco-Friendly Farming Practices
- Implementing low-impact, pesticide-free farming to promote environmental conservation.
- High Nutritional Value
- Rich in vitamin C, antioxidants, and essential nutrients, promoting health and wellness.
- Direct Farm-to-Consumer Sales
- Freshly harvested strawberries delivered directly to retail partners, specialty stores, and consumers.
Financials & Market Presence
The Japanese strawberry industry is valued at over $2 billion, with Tokyo’s agriculture sector contributing significantly to the national fresh produce market. Kato Farm has successfully capitalized on the demand for premium, locally-grown strawberries, expanding its presence in both domestic and international markets.
- Japan is the world’s 5th largest strawberry producer, with an annual production of around 160,000 tons.
- The Tokyo region accounts for a significant portion of Japan’s premium strawberry sales, catering to high-end grocery stores, hotels, and gourmet restaurants.
- The global strawberry market is expected to reach $24 billion by 2027, growing at a CAGR of 5.2%, presenting expansion opportunities.
Certifications & Compliance
Kato Farm ensures strict adherence to food safety and agricultural regulations, maintaining high-quality standards in strawberry production:
- JAS (Japanese Agricultural Standard) Certified – Ensuring organic and natural farming practices.
- HACCP (Hazard Analysis and Critical Control Points) – Guaranteeing food safety from cultivation to processing.
- Good Agricultural Practices (GAP) Certification – Following sustainable and environmentally friendly farming methods.
Target Markets & Distribution
Kato Farm serves multiple market segments, ensuring wide distribution of its fresh strawberries and strawberry-based products.
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Domestic Market (Japan)
- Available in premium supermarkets, gourmet food stores, and high-end dessert shops.
- Supplied to hotels, patisseries, and luxury dining establishments.
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International Expansion
- Asia (China, Hong Kong, Taiwan, Singapore, South Korea) – Strong demand for Japanese premium strawberries.
- Middle East (UAE, Qatar, Saudi Arabia) – Increasing interest in Japanese fresh produce imports.
- North America (United States, Canada) – Market potential for specialty Japanese produce and desserts.
Major Achievements
- Recognized as one of Tokyo’s leading strawberry farms, supplying high-quality strawberries to major retailers and foodservice businesses.
- Expansion into agri-tourism, attracting local and international visitors for farm experiences and direct sales.
- Sustainable farming initiatives, reducing pesticide use and environmental impact, while enhancing soil fertility and biodiversity.
- Featured in gourmet food festivals and trade shows, showcasing premium Japanese strawberry varieties to international buyers.
Customer Testimonials
"Kato Farm's strawberries are some of the sweetest and freshest we've ever sourced. Their quality and consistency make them perfect for our high-end desserts." – Patisserie Owner, Tokyo
"Their farm experience is fantastic! Picking fresh strawberries and tasting them straight from the vine was an unforgettable experience." – Tourist, Singapore
Kato Farm continues to set the benchmark for premium Japanese strawberry cultivation, delivering exceptional taste, freshness, and quality to consumers worldwide.