Product Offerings
Products:
Teas: English Breakfast, Green Teas, Herbal Infusions
Artisanal Delicacies: Pastries, Finger Sandwiches, Scones
Tea Accessories: Teapots, Cups, Infusers
Product Gallery:
Hawkins and Hartley
Hawkins & Hartley House of Tea: A Luxury Tea Experience
Hawkins & Hartley House of Tea is a premier tea room brand and franchise, offering an elegant and immersive tea experience. Based in Kuala Lumpur, Malaysia, the brand is renowned for its curated selection of fine teas, artisanal delicacies, and luxury tea accessories. With a dedication to heritage, craftsmanship, and hospitality, Hawkins & Hartley has established itself as a destination for tea connoisseurs and casual enthusiasts alike.
Company Overview
Hawkins & Hartley House of Tea blends British tea traditions with contemporary luxury, creating a refined atmosphere for guests to savor premium teas and artisanal food pairings. The brand emphasizes sourcing the finest tea leaves, curating an authentic tea experience, and expanding through a luxury tea room franchise model.
Core Business & Specialization
Hawkins & Hartley House of Tea specializes in premium teas, gourmet delicacies, and luxury tea accessories. The brand’s key product offerings include:
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Premium Teas:
- English Breakfast
- Darjeeling First Flush
- Green Teas (Sencha, Jasmine, Matcha)
- Herbal Infusions (Chamomile, Rooibos, Peppermint)
- Exclusive Blends (Seasonal & Signature Blends)
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Artisanal Delicacies:
- Freshly baked scones with clotted cream and jam
- Finger sandwiches with gourmet fillings
- Handcrafted pastries and desserts inspired by British and European traditions
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Tea Accessories:
- Elegant teapots, fine china, and silver tea strainers
- Modern glass infusers and tea-brewing tools
- Gift sets featuring curated tea collections and accessories
Market Position & Expansion
Hawkins & Hartley has positioned itself as a premium tea room brand, catering to luxury hospitality markets, high-end retail, and franchising opportunities.
- Target Market: Luxury consumers, expatriates, business professionals, and high-end travelers.
- Franchise Expansion: Plans to expand into new locations across Southeast Asia, the Middle East, and Europe.
- Retail & E-Commerce Growth: Developing an online presence for global tea sales, gift sets, and accessories.
Financial & Market Growth
The tea industry has witnessed a resurgence in specialty and luxury tea experiences, positioning Hawkins & Hartley for sustained growth in the premium segment.
- Luxury Tea Market Growth: The global premium tea industry is expected to grow at 6.5% CAGR, driven by rising demand for specialty blends and wellness infusions.
- Franchise Potential: The brand is exploring franchise partnerships in high-end hospitality destinations.
- Retail Expansion: Increasing demand for curated tea gift sets and accessories in global markets.
Brand Identity & Customer Experience
Hawkins & Hartley House of Tea delivers a multisensory experience, combining heritage, sophistication, and craftsmanship.
- Ambience & Décor: Elegant tea salons featuring Victorian-inspired interiors, fine china, and curated décor.
- Sommelier-Guided Tastings: Expert-led tea experiences to educate customers on tea origins, brewing techniques, and pairing options.
- Signature Afternoon Tea Service: A three-tiered presentation of handcrafted pastries, finger sandwiches, and scones.
Certifications & Compliance
Hawkins & Hartley adheres to global food safety and quality standards, ensuring the highest level of authenticity and sustainability.
- Organic & Ethical Sourcing: Partnering with sustainable tea plantations.
- Halal Certification: Ensuring compliance for Southeast Asian and Middle Eastern markets.
- ISO 22000 & HACCP: Compliance with food safety management systems.
Customer Testimonials & Market Reputation
Hawkins & Hartley has received widespread acclaim for its luxury tea experience, earning high ratings from customers, travel critics, and hospitality industry experts.
"One of the finest tea experiences in Malaysia – from the curated tea menu to the exquisite pastries, it’s a must-visit for tea lovers." – Luxury Travel Magazine
"A truly elegant afternoon tea experience, with impeccable service and premium teas sourced from around the world." – Hospitality Insider Review
Key Achievements & Industry Recognition
- Luxury Tea Brand Expansion – Establishing new franchise locations in high-end hospitality destinations.
- Gourmet Retail Growth – Expanding into luxury department stores and high-end online marketplaces.
- Award-Winning Tea Blends – Recognized for signature tea collections and seasonal blends.
Conclusion
Hawkins & Hartley House of Tea is redefining luxury tea culture, offering heritage-inspired, premium tea experiences. With a commitment to quality, exclusivity, and hospitality, the brand continues to expand its presence in global luxury markets, bringing refined tea traditions to a modern audience.