Exhibiting at Gulfood 2025

Celikler Group Dis Ticaret A.S. – A Global Leader in FMCG Trading

Celikler Group Dis Ticaret A.S., headquartered in Istanbul, Turkey, is a premier global player in Fast-Moving Consumer Goods (FMCG) trading, specializing in food and beverage products. With decades of experience, the company has successfully established itself as a trusted name in the industry, providing high-quality energy drinks, fruit juices, malt beverages, and more to international markets.

Core Business and Market Presence

Celikler Group operates in over 50 countries across Europe, the Middle East, Africa, and Asia, supplying leading retailers, distributors, and wholesalers with a diverse range of beverage products. The company has built strong relationships with major international brands and private labels, ensuring a consistent supply of premium products to meet the evolving needs of global consumers.

With a strategic focus on exports and international trade, Celikler Group has positioned itself as a key player in the global beverage market, catering to the growing demand for non-alcoholic malt beverages, fruit-based drinks, and energy drinks.

Product Portfolio

Celikler Group Dis Ticaret A.S. offers a wide array of high-quality and innovative beverages, categorized into four major segments:

1. Energy Drinks

• Go Up Cola
• Go Up Ananas
• Go Up Limon
• Go Up Çilek

2. Fruit Juices

• Fruisty Juice Çilek
• Fruisty Juice Guava
• Fruisty Juice Mango
• Fruisty Juice Portakal

3. Malt Beverages

• Barbican Ahududu
• Barbican Ananas
• Barbican Çilek
• Barbican Elma

4. Chunky Fruit Juices

• Rani Float Ananas
• Rani Float Mango
• Rani Float Karışık (Mix)
• Rani Float Üzüm

Key Strengths and Market Differentiation

• Strong Global Distribution Network: Celikler Group has an extensive distribution network, ensuring efficient and timely delivery to its customers worldwide.
• Diverse Product Line: Offering a wide range of beverages, from energy drinks to fruit juices, catering to different consumer preferences and demographics.
• Focus on Quality and Compliance: The company adheres to strict quality standards and international food safety regulations to maintain its reputation for excellence.
• Strategic Brand Partnerships: Celikler Group collaborates with top beverage brands, providing private labeling solutions and bulk trading opportunities.

Financial Performance and Export Data

Celikler Group has consistently demonstrated strong financial performance, with a significant portion of its revenue derived from exports. According to trade data sources:

• Over 500+ international shipments annually
• Exporting to 50+ countries across multiple continents
• Partnering with leading supermarket chains and wholesalers

The company’s ability to scale operations and enter new markets has made it a dominant force in the global FMCG trading sector.

Certifications and Compliance

Celikler Group maintains strict quality control and compliance protocols, ensuring that its products meet global food safety standards. The company holds key certifications, such as:

• ISO 22000: Food Safety Management System
• HACCP (Hazard Analysis and Critical Control Points)
• Halal Certification for select products
• FDA (for U.S. exports) and EU compliance for European markets

These certifications reinforce the company’s commitment to product safety, quality assurance, and regulatory compliance.

Achievements and Industry Recognition

• Awarded for Excellence in Exporting by Turkish Trade Associations
• Recognized for Sustainable and Ethical Business Practices
• Featured in international trade fairs and FMCG expos

Target Market and Customer Base

Celikler Group serves a diverse clientele, including:

• Wholesalers and Distributors – Providing bulk trading solutions for regional and international distribution.
• Supermarkets and Retail Chains – Supplying leading retail brands with quality beverage products.
• Hospitality Industry – Catering to hotels, restaurants, and cafés with premium drink selections.

Future Growth and Expansion

Celikler Group Dis Ticaret A.S. is continuously expanding its market reach and introducing new beverage innovations to keep up with evolving consumer trends. The company is focusing on:

• Expanding into emerging markets in Africa and Southeast Asia
• Enhancing digital transformation and e-commerce capabilities
• Developing new flavors and healthier beverage alternatives

With its robust global presence, strong financial performance, and commitment to quality, Celikler Group remains one of the most trusted names in the international FMCG trading sector.