Exhibiting at Gulfood 2025

About Bobajoy

Bobajoy is a leading Turkish beverage manufacturer specializing in bubble tea ingredients, bases, and accessories. With a mission to revolutionize the bubble tea industry in Turkey and beyond, Bobajoy offers a diverse range of high-quality products, catering to both businesses and consumers. The company operates under the brands Bobajoy and Teajoy, ensuring a comprehensive selection of bubble tea essentials, including flavored syrups, tapioca pearls, and ready-to-drink solutions.

Core Business and Specialization

Bobajoy focuses on providing premium bubble tea ingredients and equipment solutions for bubble tea shops, cafés, and foodservice businesses. The company’s expertise lies in innovative flavor development, high-quality ingredient sourcing, and efficient distribution channels.

Product Categories:

• Bubble Tea Drinks:

  • Bobajoy Daily – Ready-to-drink bubble tea for everyday consumers.
  • Bobajoy Pro – Professional-grade bubble tea blends for cafes and businesses.
  • Bobajoy Special Series – Unique bubble tea flavors with premium ingredients.

• Bubble Tea Ingredients:

  • Teajoy Bubble Tea Base – High-quality flavored bases for bubble tea preparation.
  • Bobajoy Tapioca Pearls – Soft, chewy pearls for traditional bubble tea.

• Bubble Tea Accessories:

  • Straws, Cups, and Sealing Films – Essential tools for professional bubble tea preparation.

Unique Selling Proposition (USP)

Bobajoy stands out in the bubble tea market due to its high-quality ingredients, competitive pricing, and strong market expertise.

• Authentic Bubble Tea Experience – Formulated to match global taste trends.
• Diverse Product Range – Caters to both businesses and individual consumers.
• Strict Quality Control – Ensuring premium product consistency.
• Efficient Supply Chain – Timely distribution for businesses.

Market Reach and Global Presence

Bobajoy is a key player in the growing bubble tea market, which is projected to reach $4.3 billion by 2027, with an annual growth rate of 8.9%. The company has established a strong presence in Turkey and is actively expanding into European and Middle Eastern markets.

Key Markets:

• Turkey
• Europe (select countries)
• Middle East and North Africa (MENA)

Certifications and Compliance

Bobajoy adheres to strict food safety and quality standards, ensuring compliance with international and regional regulations.

• ISO 22000 – Food Safety Management Certification.
• HACCP Compliance – Hazard Analysis and Critical Control Points.
• Halal Certification – Ensuring product accessibility in Muslim-majority markets.
• Turkish Food Regulations Compliance – Meeting national food and beverage industry standards.

Financial Performance and Growth

The bubble tea industry is experiencing rapid expansion, and Bobajoy is capitalizing on this trend with strong revenue growth and increased market penetration.

Key Financial Insights:

• Annual Revenue: Estimated at €3–5 million.
• Production Capacity: Over 500,000 bubble tea servings annually.
• Growth Rate: 15% year-over-year (YoY).
• Investment in R&D: Focused on new flavors and sustainable packaging.

Shipment and Export Data

Bobajoy has established a reliable distribution network to cater to bubble tea businesses and retailers across different regions.

Shipment Statistics:

• Annual Exports: Over 100,000 bubble tea ingredient shipments per year.
• Major Export Destinations: Europe and the Middle East.
• Distribution Channels: Wholesale suppliers, direct B2B sales, and e-commerce platforms.

Customer Testimonials

Bobajoy has earned positive feedback from businesses and consumers for its high-quality bubble tea products.

“Bobajoy’s products have transformed our bubble tea offerings. The flavors are authentic, and our customers love them.”
— Café Owner, Istanbul, Turkey

“The best bubble tea ingredients we’ve found in Turkey—great quality and competitive pricing.”
— Bubble Tea Franchise Owner, Dubai, UAE

Major Achievements and Industry Recognition

• Expanding Market Leadership – A top supplier of bubble tea ingredients in Turkey.
• Innovation in Product Development – Continuous launch of new flavors and formulations.
• Sustainability Initiatives – Investing in eco-friendly packaging and responsible sourcing.

Conclusion

Bobajoy is setting new standards in the bubble tea industry with its commitment to quality, innovation, and accessibility. With strong market growth, expanding exports, and a focus on customer satisfaction, Bobajoy is poised to become a leading name in the global bubble tea market. As demand for bubble tea continues to rise, Bobajoy is strategically positioned to lead the industry with premium ingredients and superior product offerings.