Beijing Guixia Legend Trading Co., Ltd., founded in 2005, is known for its 'zeroHero' brand, launched in 2012. The company specializes in producing high-quality, aesthetic coffee equipment such as coffee grinders, kettles, and scales. Their products have won several prestigious design awards, including the IF Design and Red Dot Design awards. With a focus on innovation, the company offers a variety of coffee tools designed for professional use, contributing significantly to the coffee industry both domestically and internationally.