Overview of Oman AgroFood 2024 Trade Fair

Date & Venue:

The Oman AgroFood 2024 Trade Fair is scheduled from December 2 to 4, 2024, at the Oman Convention & Exhibition Centre, Muscat, Oman. The venue, a state-of-the-art exhibition facility, is a hub for global events, providing a conducive environment for networking and business opportunities.

About:

Oman AgroFood 2024 is the 6th edition of the premier international trade fair focusing on agriculture, food, and fisheries. Supported by the Ministry of Agriculture, Fisheries Wealth & Water Resources, this event plays a pivotal role in promoting Oman’s vision for sustainable growth in its agri-food sectors. The fair serves as a dynamic platform for showcasing innovations, fostering partnerships, and driving investments in agriculture and food-related industries.

Industry Segments:

Agriculture, Food & Beverage, Fisheries, Food Technology, Horticulture, Livestock, Packaging, Aquaculture, Agrochemicals, Food Safety.

Market Size & Overview of the Industry Segment:

The agri-food industry in Oman is a cornerstone of its economy, contributing significantly to GDP with an estimated market size of over $2 billion annually. Recent government initiatives have bolstered this sector, focusing on self-sufficiency and exports. Oman’s strategic location as a logistics hub enables it to connect global markets, making it a key player in food security and agricultural innovation in the Middle East. Industry forecasts project steady growth, particularly in food processing and fisheries.

Attendance & Participation:

This year, the trade show expects participation from 150+ exhibitors representing 18 countries, including leading global players in agriculture and food production. The event draws an estimated 5,000+ visitors, comprising industry leaders, decision-makers, buyers, and innovators.

Who Should Visit:

Agricultural professionals - Farmers, agribusiness owners, and cooperative members.
Food and beverage professionals - Manufacturers, processors, and distributors.
Fisheries and aquaculture specialists - Hatchery operators, exporters, and marine technologists.
Retailers and wholesalers - Grocery chains, food outlets, and e-commerce platforms.
Government officials and policymakers - From agriculture, food safety, and fisheries sectors.
Technology providers - Offering solutions for food processing, packaging, and logistics.

This comprehensive overview positions Oman AgroFood 2024 as a key event for professionals and stakeholders across the agriculture and food industries.

Exhibitor Analysis for Oman AgroFood 2024 Trade Fair

Top 5 Major Exhibitors with Short Descriptions:

Nada Al Rabeei - Established in 2003, Nada Al Rabeei is a leading Omani company specializing in the design, engineering, construction, and commissioning of water treatment systems utilizing both conventional and membrane technologies. With a presence across the Middle East and Africa, the company offers state-of-the-art solutions for treating well and surface brackish water, delivering high-performance and easy-to-maintain systems. Nada Al Rabeei has formed strategic partnerships with global manufacturers of membranes, pumps, dosing systems, piping, and skids to enhance its service offerings.
D.D. International Private Limited - Established in 1979, D.D. International Private Limited (DDI) is one of India's leading exporters of premium quality Basmati rice. With a focus on exceptional customer satisfaction, DDI has expanded its global footprint, exporting to countries including the United States, United Kingdom, Saudi Arabia, United Arab Emirates, Europe, Russia, Georgia, Iraq, Iran, Africa, and Asia. The company operates state-of-the-art manufacturing facilities in Amritsar, Punjab, and Karnal, Haryana, ensuring adherence to stringent quality standards.
Abn Juma Al Fahdi Trading Group - Established in 2007, Abn Juma Al Fahdi Trading Group, operating under the brand name 'Musafa, ' specializes in comprehensive water treatment solutions. Their services include the installation of reverse osmosis water desalination plants, wastewater treatment facilities, swimming pool construction, and household water filtration systems. The company is the sole agent for Turkey's BIMAKS and an authorized distributor for Italy's Aqua in Oman, ensuring high-quality products and services tailored to residential, agricultural, and industrial needs.
Khairat Aljazira - Khairat Aljazira is a company that has chosen to collaborate with ZM Group due to their credibility and esteemed reputation in the Middle East and globally. ZM Group, although newly established, has achieved significant success in a short period, thanks to its experienced team and strategic approach. The partnership aims to leverage ZM Group's efficient services across various fields, ensuring rapid and cost-effective solutions.
Muscat Overseas Agriculture Company LLC - Established in 1974, Muscat Overseas Agriculture Company LLC (MOAC) is a pioneering entity in Oman's organized agriculture sector. The company has consistently led advancements in agricultural technologies, offering innovative equipment and techniques to enhance agricultural yield and efficiency. MOAC provides high-yield and disease-resistant seed varieties, pest control methods, fertilizers tailored for various soils and crops, and machinery for lawn and playground maintenance. Additionally, the company engages in farming community education initiatives to promote sustainable agricultural practices.

Participating Countries:

Total Participating Countries: 18
Top 5 Countries by Participation:

Oman: 42%
Iran: 28%
Libya: 5%
India: 4%
Saudi Arabia: 3%

Major Types of Companies:

Total Company Types: 7
Top 5 Types and Percentages:

Equipment Manufacturing: 33%
Consulting: 26%
Exporter: 14%
Food Processing: 11%
Wholesaler: 9%

Major Product Categories:

Total Product Categories: 118
Top 5 Categories and Percentages:

Consulting and Professional Services: 19%
Agricultural Machinery and Equipment: 16%
Packaging: 12%
Fruits and Vegetables: 8%
Dairy Products: 6%

Major Product Items:

Total Unique Product Items: 576
Top 15 Products: Agricultural Consulting, Quality Control Services, Date Syrup, Irrigation Systems, Butter, Food Safety Audits, Natural Honey, Date Paste, Date Balsamic Vinegar, Fresh Fruits, Automated Irrigation Systems, Date Powder, Tractors, Date Vinegar, Procurement Services.

This section highlights the diversity of participants and products at Oman AgroFood 2024, showcasing its role as a pivotal platform for agriculture, food, and fisheries industries.

Interesting Insights for Oman AgroFood 2024 Trade Fair

Exhibiting Countries of Top 5 Company Types

Food Processing - Iran, Saudi Arabia, Libya, United Kingdom, Sri Lanka
Consulting - Iran, Netherlands, Spain, Saudi Arabia, Germany
Exporter - Iran, Libya, Sri Lanka, India, China, Uzbekistan
Equipment Manufacturing - Iran, Spain, Saudi Arabia, Germany, Türkiye, Kuwait
Manufacturer - Iran, Saudi Arabia, Kuwait, China, Uzbekistan, Oman

Exhibiting Countries of Top 5 Product Categories

Consulting and Professional Services - Saudi Arabia, Spain, Libya, China, Oman, Belarus
Agricultural Machinery and Equipment - Iran, Netherlands, Saudi Arabia, Spain, China, Oman
Packaging - Oman, Saudi Arabia, Iran, Türkiye
Fruits and Vegetables - Oman, Iran, Uzbekistan
Dairy Products - Iran, Belarus

Exhibiting Countries of Top 10 Products

Agricultural Consulting - Oman, Libya, China
Quality Control Services - Oman, Libya, China
Date Syrup - Oman, Libya, Iran
Irrigation Systems - Oman, Netherlands, China
Butter - Iran, Belarus
Food Safety Audits - Oman, Libya, Netherlands
Natural Honey - Libya, Oman, Belarus
Date Paste - Oman, Libya, Iran
Automated Irrigation Systems - China, Oman, Netherlands
Tractors - Oman, Iran

Top 5 Exhibiting Countries, Their Product Details, and Company Types

Oman
Consulting and Professional Services, Fruits
Agricultural Consulting, Quality Control Services
Consulting, Equipment Manufacturing
Iran
Agricultural Machinery and Equipment, Dairy Products
Date Syrup, Butter, Tractors
Food Processing, Manufacturer, Exporter
Libya
Consulting and Professional Services, Fruits
Corporate Catering, Natural Honey
Catering Services, Consulting
Saudi Arabia
Packaging, Agricultural Machinery and Equipment
Recirculating Aquaculture Systems, Capping Machines
Equipment Manufacturing, Packaging
India
Cereals and Cereal Products
Traditional Basmati Rice, DB Pusa Creamy Sella
Exporter, Food Processing, Wholesaler

Key Highlights of Oman AgroFood 2024 Trade Fair

Key Industry Segments:

The Oman AgroFood 2024 Trade Fair highlighted a wide array of industry segments pivotal to the agriculture, food, and fisheries sectors. The top segments include:

Agriculture - Featuring advancements in sustainable farming practices, innovative agro-technologies, and crop management systems.
Food & Beverage - Showcasing a diverse range of food processing, packaging, and distribution solutions.
Fisheries & Aquaculture - Promoting sustainable marine practices, including recirculating aquaculture systems (RAS) and innovative seafood processing.
Horticulture - Presenting greenhouse technology, irrigation systems, and crop nutrition solutions.
Food Technology - Emphasizing automation in food production, quality assurance tools, and safety audits.
Livestock - Addressing feed innovation, breeding technologies, and animal health solutions.
Agrochemicals - Highlighting sustainable pesticides, fertilizers, and soil conditioners.
Packaging: Showcasing eco-friendly materials and state-of-the-art equipment for food safety and preservation.

Market Trends:

The event revealed several prominent trends shaping the agri-food industry in Oman and the wider region:

Sustainability in Agriculture - A significant focus on sustainable farming, including organic produce and environmentally friendly agrochemicals.
Technology Integration - Automation, IoT, and AI-powered solutions in agriculture and food processing are gaining traction, enhancing efficiency and productivity.
Export Growth in Fisheries - Oman is positioning itself as a major player in global seafood markets, leveraging innovations like aquaculture systems.
Eco-Friendly Packaging - Increasing demand for biodegradable and recyclable packaging materials is driving innovations in this sector.
Health-Conscious Consumer Trends - A rise in demand for organic, gluten-free, and low-fat food products is influencing production strategies.
Regional Collaboration - Enhanced trade relations with countries like Iran, Saudi Arabia, and India are bolstering growth in cross-border agri-food trade.
Food Security Initiatives - The trade fair underscored Oman’s efforts to achieve self-sufficiency in food production through government-backed projects and investments.
Smart Irrigation Solutions - With water conservation being critical, automated and efficient irrigation systems were a major highlight.

These key highlights emphasize the dynamic nature of Oman’s agriculture and food industries, underscoring the role of Oman AgroFood 2024 as a catalyst for innovation, partnerships, and growth in the sector.

Conclusion

The Oman AgroFood 2024 Trade Fair successfully showcased the immense potential and innovation driving the agriculture, food, and fisheries sectors. With participation from 18 countries and diverse exhibitors, it highlighted key industry trends, fostered international collaboration, and underscored Oman’s commitment to sustainable growth. The event served as a pivotal platform for knowledge sharing, networking, and fostering partnerships.

Oman Agrofood 2024: Exhibitors