Aadvik Foods & Products Pvt Ltd is India's first company to process, brand, and market camel milk and its products. Founded in 2016 by Hitesh Rathi and Shrey Kumar, the company aims to provide sustainable livelihoods to camel breeders in Rajasthan and Gujarat while promoting the health benefits of camel milk. Aadvik's product range includes camel milk powder, goat milk powder, camel and goat milk chocolates, ghee, and skincare products. The company is committed to quality, using processes like freeze-drying to retain nutrients, and operates on a direct-to-consumer model with products available on leading e-commerce platforms.