China International Import Expo 2024: Exhibitor Reports & Analytics

Overview of China International Import Expo (CIIE) 2024

Date & Venue

Date: November 5–10, 2024

Venue: National Exhibition and Convention Center (NECC), Shanghai, China

About

The China International Import Expo (CIIE) is a premier annual trade fair dedicated to promoting international trade and fostering global economic cooperation. Established in 2018, it is the first national-level expo focused exclusively on imports, showcasing China's commitment to opening its markets to the world. The 7th edition of CIIE in 2024 serves as a global platform for businesses to explore opportunities in the rapidly expanding Chinese market and for fostering cross-border trade collaborations.

Industry Segments

Food and Agricultural Products, Automobiles, Intelligent Industry & Information Technology, Consumer Goods, Medical Equipment & Healthcare Products, Trade in Services.

Market Size & Overview of the Industry Segment

The segments represented at CIIE contribute to significant portions of China's import economy, which totaled over $2.7 trillion USD in imports in 2023. Each industry segment targets high-demand areas:

1. Food and Agricultural Products - Meeting China's growing need for premium and sustainable food imports.
2. Automobiles - Focused on electric and smart vehicles, with China being the largest EV market globally.
3. Intelligent Industry & Information Technology - Tapping into China's ongoing digital transformation and industrial automation advancements.
4. Consumer Goods - Catering to China's robust consumer base with preferences for high-quality, global brands.
5. Medical Equipment & Healthcare Products - Addressing the rising demand for innovative healthcare solutions driven by an aging population.
6. Trade in Services - Enabling cross-border service collaborations, including finance, logistics, and cultural exchange.

Attendance & Participation

The 2024 edition hosted over 3,500 exhibitors from 152 countries, regions, and international organizations, spanning across more than 420,000 square meters of exhibition space. The event attracted nearly 500,000 professional attendees, including buyers, industry experts, and key decision-makers, solidifying its status as a hub for global trade and cooperation.

Who Should Visit

CIIE is an essential event for:

1. Global Business Leaders: Exploring opportunities in the Chinese market.
2. Importers and Exporters: Seeking new partnerships and suppliers.
3. Industry Professionals: Gaining insights into market trends and innovations.
4. Government and Trade Bodies: Strengthening international relations and trade ties.
5. Media and Analysts: Reporting on global trade dynamics and industry developments.

Exhibitor Analysis of China International Import Expo (CIIE) 2024

Top 5 Major Exhibitors with Short Descriptions

1. JD Investment Limited - JD Investment Limited, established in 2017 and headquartered in Hong Kong, specializes in direct investment and cross-border investment and financing solutions. The company focuses on identifying high-quality enterprises for direct investment or capital introduction, formulating integrated investment and financing plans. JD Investment Limited is committed to providing professional services to facilitate the growth and expansion of businesses in various sectors.
2. Jade Premium Company Limited - Jade Premium Company Limited, established in January 2021, is a Hong Kong-based private company limited by shares. The company specializes in sourcing and trading high-quality products across the entire supply chain, offering services such as procurement, trade, exhibitions, and logistics. With a comprehensive logistics network, Jade Premium aims to deliver top-tier products to consumers worldwide.
3. KREENUTS - KREENUTS is an Australian company specializing in the production of cookie-coated peanuts covered in high-quality couverture chocolate. Collaborating with Australian farmers, KREENUTS sources local ingredients such as peanuts, wheat, salt, milk powder, and sugar to create a unique and entirely Australian product. The company emphasizes the use of premium African cocoa in their chocolate to achieve a distinctive flavor profile and avoid the excessive sweetness often found in cheaper chocolates. KREENUTS offers a range of flavors, including Milk Chocolate, Dark Chocolate, and Salted Caramel, and provides sampler boxes for customers to enjoy all varieties.
4. Selinda International Group Limited - Selinda International Group Limited, established in 2011, is a comprehensive trading company specializing in the import and export of various products, including building materials, wooden furniture, hardware, lighting fixtures, bulk agricultural products, and disposable medical devices. The company has participated in international exhibitions such as the DOMOTEX Asia Shanghai Ground Paving Material Exhibition and the International Surface Event in Las Vegas, USA, to expand its global reach and establish partnerships with foreign distributors.
5. Tibet House - Tibet House, established in 1965 by His Holiness the Dalai Lama, serves as a cultural center dedicated to preserving and promoting Tibetan heritage. Located in New Delhi, the five-story facility houses a museum of valuable Tibetan art and artifacts, a library with nearly 5, 000 volumes, a resource center, a conference hall, a gallery, and a bookshop. Tibet House offers resources for research and translation projects, publishes important texts, and hosts lectures, conferences, exhibitions, film shows, and festivals.

Participating Countries

• Total Participating Countries: 152
• Top 5 Countries and Their Percentages:

1. Hong Kong: 8%
2. Australia: 7%
3. United States: 6%
4. Japan: 5%
5. Germany: 4%

Major Types of Companies

• Total Types of Companies Represented: 25+
• Top 5 Company Types and Their Percentages:

1. Exporter: 26%
2. Food Processing: 17%
3. Manufacturer: 15%
4. Distributor: 8%
5. Food Manufacturing: 7%

Major Product Categories

• Total Product Categories: 1,617
• Top 5 Product Categories and Their Percentages:

1. Beverages: 15%
2. Consulting and Professional Services: 14%
3. Food Processing Machines and Equipment: 13%
4. Packaging: 11%
5. Information Technology and Software: 10%

Major Product Items

• Total Unique Product Items: 13,241
• Top 15 Product Items (comma-separated):
• Sparkling Wines, Red Wines, White Wines, Skincare Products, Wine, Butter, Dietary Supplements, Rosé Wines, Cheese, Cosmetics, Nutraceuticals, Robotics, Automation Solutions, EV Batteries, Functional Foods

Interesting Insights of China International Import Expo (CIIE) 2024

Exhibiting Countries of Top 5 Company Types

1. Exporter - Spain, Canada, Australia, Norway, Malaysia, Macau, China, Singapore, United States, Germany, Japan, United Kingdom, Italy, France
2. Food Processing - China, Spain, Canada, Norway, Malaysia, Singapore, Macau, United States, Japan, Germany, Thailand, Australia, South Korea
3. Food Manufacturing - Australia, Japan, Brazil, Malaysia, Austria, New Zealand, United States, South Korea, China, Germany, Thailand
4. Technology Services - Switzerland, United States, Germany, United Kingdom, Canada, Australia, Japan, China, Netherlands, South Korea
5. Equipment Manufacturing - Switzerland, Italy, Germany, United States, United Kingdom, Japan, China, Australia, France, South Korea

Exhibiting Countries of Top 5 Product Categories

1. Beverages - France, Italy, Spain, Australia, United States, Germany, Chile, South Africa, Argentina, New Zealand
2. Consulting and Professional Services - United States, United Kingdom, Germany, Australia, Canada, China, Japan, Singapore, France, Netherlands
3. Food Processing Machines and Equipment - Germany, Italy, United States, China, Japan, Netherlands, South Korea, Switzerland, Austria, Canada
4. Packaging - United States, Germany, Italy, China, Japan, France, United Kingdom, Canada, Australia, Netherlands
5. Information Technology and Software - United States, India, Germany, United Kingdom, China, Japan, Australia, Canada, France, Netherlands

Exhibiting Countries of Top 10 Products

1. Sparkling Wines - France, Italy, Spain, Australia, United States, Germany, Chile, South Africa, Argentina, New Zealand
2. Red Wines - France, Italy, Spain, Australia, United States, Germany, Chile, South Africa, Argentina, New Zealand
3. White Wines - France, Italy, Spain, Australia, United States, Germany, Chile, South Africa, Argentina, New Zealand
4. Skincare Products - South Korea, China, Japan, France, United States, Germany, United Kingdom, Australia, Canada, Malaysia
5. Wine - France, Italy, Spain, Australia, United States, Germany, Chile, South Africa, Argentina, New Zealand
6. Butter - New Zealand, Australia, France, Germany, United States, Ireland, Denmark, Belgium, Netherlands, Switzerland
7. Dietary Supplements - United States, Australia, Japan, China, Germany, Canada, South Korea, United Kingdom, France, Singapore
8. Rosé Wines - France, Italy, Spain, Australia, United States, Germany, Chile, South Africa, Argentina, New Zealand
9. Cheese - France, Italy, Netherlands, Germany, Australia, United States, New Zealand, Switzerland, Belgium, Ireland
10. Cosmetics - South Korea, China, Japan, France, United States, Germany, United Kingdom, Australia, Canada, Malaysia

Top 5 Exhibiting Countries and Their Product Details Including Company Types

1. Hong Kong
2. Consulting and Professional Services, IT Software
3. Wine, Warehousing, Customs Clearance, Fashion Goods
4. Technology Services, Consulting Services, Importer, Distributor
5. Australia
6. Beverages, Dairy Products, Functional Foods
7. Sparkling Wines, Shiraz, Cheese, Nutraceuticals
8. Food Manufacturing, Exporter, Food Processing, Distributor
9. United States
10. IT Software, Food Processing Machines, Packaging
11. Dietary Supplements, Nutritional Supplements, Skincare
12. Technology Services, Equipment Manufacturing, Distributor
13. Japan
14. Food Processing Machines, Robotics, Packaging
15. Mixing Equipment, Robotics, Automation Solutions
16. Equipment Manufacturing, Technology Services, Distributor
17. Germany
18. Food Processing Machines, Industrial Solutions
19. Automation Equipment, Electric Vehicles, Nutraceuticals
20. Equipment Manufacturing, Technology Services, Exporter

Key Highlights of China International Import Expo (CIIE) 2024

Key Industry Segments

The 2024 edition of CIIE showcased a diverse range of industry segments, emphasizing their relevance in meeting the growing demands of the global and Chinese markets. The key segments included:

1. Food and Agricultural Products
2. High demand for sustainable and premium-quality food imports.
3. Focus on beverages, dairy products, and functional foods.
4. Automobiles
5. Electric vehicles (EVs) and smart mobility solutions took center stage.
6. Increased participation from global automotive leaders offering energy-efficient innovations.
7. Intelligent Industry & Information Technology
8. Cutting-edge advancements in automation, AI, and robotics.
9. Solutions for industrial modernization and smart manufacturing.
10. Consumer Goods
11. Emphasis on quality lifestyle products, including apparel, cosmetics, and household goods.
12. Medical Equipment & Healthcare Products
13. Innovations in medical devices, telemedicine, and wellness products.
14. Special focus on solutions for aging populations.
15. Trade in Services
16. Expansion in logistics, finance, and cultural exchange services.

Market Trends

1. Green and Sustainable Growth
2. A significant focus on environmentally friendly products across all categories.
3. Renewable energy solutions in automobiles and industrial systems gained traction.
4. Digital Transformation
5. Accelerated adoption of digital tools in manufacturing, healthcare, and service sectors.
6. Increased participation from IT and software companies offering cloud and AI solutions.
7. Health and Wellness
8. Rising demand for dietary supplements, nutraceuticals, and healthcare equipment.
9. Companies introduced wellness-oriented products to meet consumer preferences.
10. Globalization of Supply Chains
11. Strengthened collaboration between global suppliers and Chinese buyers.
12. Exhibitors emphasized supply chain efficiency and localization of production.
13. Innovation-Driven Products
14. Over 400 new products, technologies, and services were launched at the expo.
15. Cutting-edge solutions in EVs, automation, and medical technology were highlights.
16. E-commerce Integration
17. Companies leveraged digital platforms to showcase and market their offerings.
18. Emphasis on integrating online retail solutions with global trade.

These key highlights demonstrate how CIIE 2024 served as a pivotal platform for industries to align with global trends and leverage opportunities in the Chinese market.

Conclusion

The China International Import Expo 2024 showcased its unwavering commitment to fostering global trade and innovation. With an impressive array of exhibitors, cutting-edge products, and a focus on sustainability and digital transformation, the expo highlighted China's role as a key player in shaping the future of international commerce. By connecting global businesses to the vast Chinese market, CIIE remains a cornerstone for mutual growth and collaboration.