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Exhibiting at FOOD INGREDIENTS CHINA 2025

11U46/11V47
NECC (Shanghai)
17 Mar - 19 Mar, 2025

Product Offerings

Products:

Food Flavorings: Edible Flavors and Fragrances

Shanghai Tebo Biotechnology Co., Ltd. is an innovative enterprise focusing on the development of food flavors and fragrances. It is located in Shanghai, the economic center of China. The company is committed to providing high-quality, personalized flavor solutions for the food, beverage, dairy, baking and functional food industries. It is one of the rapidly growing representative companies in the emerging domestic food additive industry.

Company background

Shanghai Tuobo Xinhang Biotechnology Co., Ltd. was established in 2014, adhering to the concept of "innovation-driven, natural and healthy" and focusing on the research and development of natural flavor products in line with modern consumer trends. The company focuses on cutting-edge technologies such as plant extraction, biological fermentation and natural synthesis to serve the growing high-quality food market.

Core Business

The company's main business includes the research and development, production and sales of food flavors. Its products are widely used in:

  • Baked goods (cakes, cookies, desserts)
  • Dairy products and milk tea drinks
  • Functional drinks and juice products
  • Nutritious foods such as protein bars and meal replacement powders

Product Series

  • Natural Food Flavor
    • Fruity flavors: such as strawberry, mango, lemon, blueberry, etc.
    • Milk flavor series: cream flavor, cheese flavor, condensed milk flavor
  • Functional Fragrance
    • Taste-masking essence: used to mask odor in protein products
    • Fresh flavor: used in functional drinks and nutritional meal replacements to enhance the taste
  • Customized fragrance
    • Provide fragrance customization, taste restoration and product matching services to brand customers

Professional capabilities and core advantages

  • Technical Platform: Equipped with equipment such as flavor reactor, gas chromatograph, electronic nose analysis system, and a complete development system from small scale to pilot scale.
  • R&D Team: composed of more than 10 senior engineers in the field of food flavors, some of whom have worked in international first-line flavor companies.
  • Customization capability: Flavor restoration and formula optimization can be carried out according to the characteristics of customer products, with short response cycle and flexible formula.
  • Raw material traceability: The sources of all flavor raw materials are controllable and comply with Chinese GB standards and some international import requirements.

Financial and operational scale

  • Annual sales revenue: estimated at RMB 30 million to RMB 50 million (approximately US$4.2 million to US$7 million)
  • Annual production capacity: more than 800 tons of liquid flavor and about 300 tons of powder flavor
  • Number of cooperative customers: more than 200 food and beverage brand customers, covering many provinces and cities across the country
  • Number of employees: about 60, of which R&D personnel account for nearly 20%

Export and International Market

Although the company currently focuses on the domestic market, some natural flavor products have begun to be exported to the Southeast Asian market through traders:

-Main exporting countries: Thailand, Vietnam, Malaysia

  • Export categories: fruit flavors, dairy special flavors
  • Export volume: approximately 8%-10% of total sales
  • International customer types: OEM factories, regional beverage brands

Target market

  • Domestic Market: Targeting high-end baked goods, healthy drinks, functional meal replacements and emerging food consumer brands
  • International Market: Focus on expanding into Southeast Asia and the Middle East, and open up regional markets with the combination of "natural flavors + high cost performance"

Certification and Compliance

  • Comply with GB2760 "Standards for the Use of Food Additives"
  • Passed HACCP food safety management system certification
  • Some products have obtained Halal and Kosher certification and are used in the halal and kosher food markets
  • Establish production management system in accordance with ISO 22000

Customer feedback and market evaluation

Although there is no public detailed evaluation data yet, in industry exhibitions and B2B platforms, the company is favored by small and medium-sized brand customers for its "quick response and flexible service":

  • Customers’ key feedback is that “the aroma is natural and the aftertaste is stable, and it is suitable for milk drinks and compound drinks”
  • Expanded services include rapid sample prototyping, formula improvement suggestions, and product application explanations

Main achievements

  • Selected into the recommended directory of high-quality enterprises in Shanghai's food additive industry in 2021
  • Become an exhibitor at the 2023 China International Food Additives and Ingredients Exhibition (FIC)
  • Established cooperative relationships with more than 20 well-known domestic baking chains and milk drink OEM factories