Founded in 2009 by world champion pitmaster Darian 'Kosmo' Khosravi, Kosmos Q is a premium brand specializing in barbecue products, including rubs, sauces, brines, injections, glazes, and accessories. The company has garnered a loyal customer base, with over 27 million views on YouTube and more than 800, 000 followers across social media platforms. Kosmos Q products are available online and through national retailers such as Walmart, Ace Hardware, Buc-ee’s, Scheels, and Bass Pro Shops/Cabela’s. In May 2024, L2 Capital acquired Kosmos Q and appointed Scott Jensen, co-founder and former leader of Stubb’s BBQ, as CEO.