Exhibiting at FOOD INGREDIENTS CHINA 2025

Jiangsu Winshine Food Industrial Co., Ltd. (江苏威业食品有限公司) is a leading Chinese manufacturer and exporter of artificial sweeteners, particularly sodium cyclamate and compound sweeteners. Headquartered in Yancheng, Jiangsu Province, the company has established a strong presence in global sweetener markets by offering high-quality, low-calorie sugar substitutes widely used in the food, beverage, and pharmaceutical industries.

Core Business

Winshine’s core business revolves around the production and global distribution of non-nutritive sweeteners. With a well-established supply chain, in-house R&D, and stringent quality assurance processes, the company delivers cost-effective and scalable sweetener solutions to international clients across multiple verticals.

Product and Service Offerings

Winshine’s key product offerings include:

• Sodium Cyclamate: A widely used non-caloric sweetener that is approximately 30–50 times sweeter than sucrose. Ideal for beverages, bakery products, and pharmaceuticals.
• Compound Sweeteners: Blended formulations combining sodium cyclamate with other sweeteners such as saccharin or aspartame to deliver synergistic taste profiles.
• Super Sweet 100-times: High-intensity sweetener blends formulated to deliver sweetness potency 100 times that of table sugar.
• Sweetening Substitution Products: Custom-formulated sugar alternatives designed for low-calorie and diabetic-friendly food applications.

These products are manufactured in compliance with national and international food safety regulations and are available in various packaging sizes suitable for industrial, commercial, and retail markets.

Specialization and Core USP

Jiangsu Winshine’s core specialization lies in cyclamate chemistry and sweetener formulation. The company’s vertically integrated production, from chemical synthesis to final product packaging, allows for quality control, cost efficiency, and scalability.

Key USPs include:

• Large-scale production capacity dedicated to sodium cyclamate.
• In-house R&D focused on improving taste masking and thermal stability of sweeteners.
• Proven expertise in exporting to markets with diverse regulatory requirements.
• Broad product branding across multiple segments, catering to both B2B and B2C.

Financials

While the company’s financial data is not disclosed publicly, Jiangsu Winshine is considered one of China’s leading sodium cyclamate exporters. Industry estimates suggest annual revenues in the range of USD 20–30 million, driven by high-volume international trade and brand diversification.

Shipment Data

According to export intelligence platforms such as ImportYeti and Volza:

• Jiangsu Winshine has completed over 4,500 international shipments over the past 5 years.
• Primary export destinations include Russia, Southeast Asia, South America, Middle East, and Eastern Europe.
• Key products shipped: Sodium Cyclamate, Sweetener Blends, and Private Label Sweeteners.
• Product shipments are both bulk containers for industrial clients and branded retail packs.

Target Market

Winshine serves a wide range of clients including:

• Beverage manufacturers requiring sugar alternatives for carbonated and non-carbonated drinks.
• Confectionery and bakery industries producing low-sugar product lines.
• Pharmaceutical companies using sweeteners in syrups, lozenges, and oral care products.
• Retailers and wholesalers distributing packaged sweeteners under private labels or Winshine's own brands.

Capabilities

• Multiple high-capacity synthesis and blending lines for sweetener production.
• Automated packaging systems for export-grade retail and bulk formats.
• Dedicated quality control laboratory for regulatory compliance testing.
• Custom formulation and contract manufacturing capabilities for OEM clients.

Certifications and Compliance

Jiangsu Winshine maintains a rigorous quality management system and holds the following certifications:

• ISO 9001: Quality Management Systems
• HACCP: Hazard Analysis and Critical Control Points
• Halal: Certified for Muslim markets
• Kosher: Compliant with Jewish dietary laws
• Full compliance with FAO/WHO Codex Alimentarius standards and GB standards in China

These certifications enable the company to serve clients in over 50 countries across different regulatory landscapes.

Customer Testimonials

While detailed testimonials are not published, industry feedback on B2B platforms indicates:

• Consistency in product purity and sweetness potency
• Competitive pricing and responsive sales service
• High satisfaction among overseas clients in Russia, Pakistan, and Latin America

Major Achievements

• Exported to over 50 countries with growing market penetration in Latin America and CIS regions.
• Developed multiple house brands including Rainbow, Best King Bee, Weixin, Delifa, Beike, and Massive Bridge.
• Recognized as a trusted sodium cyclamate supplier by multinational food processors.
• Participated in international food ingredients exhibitions to showcase innovation in sugar substitutes.
• Expanded production capacity by over 20% in the last 3 years to meet growing global demand.