Exhibiting at Melbourne International COFFEE EXPO (MICE) 2025

Expat. Roasters is a contemporary specialty coffee producer committed to elevating coffee experiences across Asia-Pacific and beyond. Headquartered in Bali with a notable presence in Australia, the brand bridges global specialty standards with a deep appreciation for regional terroir and producer partnerships. Founded by internationally acclaimed barista Shae Macnamara, Expat. Roasters is a unique blend of global vision and local execution.

Core Business and Offerings

Expat. Roasters operates as a specialty coffee roaster, trainer, and wholesale supplier, offering carefully selected and roasted coffees for both professional cafés and home brewers. Their integrated approach includes barista training, equipment consultancy, and café support, making them a full-service provider for businesses looking to build quality-focused coffee programs.

Product Lineup

Expat. Roasters showcases a range of blends and single-origin coffees with a focus on quality, traceability, and sustainability:

• Blends:

  • PATRIA Blend – A rich and complex house blend, ideal for milk and black coffee preparation.
  • Nomad Blend – Designed for adventurous palates, balancing acidity and sweetness.

• Single Origin:

  • Honey - Timor Leste – A standout coffee with floral and fruity notes, representing their commitment to traceable sourcing from lesser-known origins.

• Accessories:

  • Black Milk Jugs – Sleek, barista-quality milk pitchers.
  • Re-Usable Coffee Cups – Sustainable options for eco-conscious consumers.

Their offerings extend to seasonal roasts and exclusive microlots, often featuring smallholder producers from Indonesia, Ethiopia, and Central America.

Specialisation and USP

Expat. Roasters stands out through its global specialty credentials fused with local expertise, particularly in Southeast Asia. The company emphasizes:

• Direct trade and relationship-based sourcing, working closely with producers to improve quality and income sustainability.
• Barista-led development, with every product rooted in the sensory and technical demands of high-end café operations.
• Training and knowledge sharing, offering professional programs in extraction, sensory analysis, and equipment calibration.

Their founder, Shae Macnamara, is a former Australian Barista Champion, and this expertise flows into every layer of the business—from bean selection to cup presentation.

Target Market

Expat. Roasters targets:

• High-end cafés and hospitality groups seeking consistent, quality-driven coffee supply
• Coffee professionals and baristas looking for competitive-edge training and products
• Home enthusiasts interested in unique origins and ethical sourcing

Their dual presence in Indonesia and Australia allows them to tap into emerging and mature markets simultaneously, tailoring offerings to suit each context.

Capabilities

Expat. Roasters offers full-service support that includes:

• Roasting and Quality Control: State-of-the-art facilities with small-batch and production-scale capabilities
• Barista Training & Development: Professional SCA-style curriculum and on-site café training
• Wholesale Program Design: Equipment advisory, menu creation, and ongoing sensory consultation

Their Bali flagship café also serves as a training center and brand showcase, reflecting their commitment to quality and education.

Certifications and Compliance

• Sourcing practices follow direct trade principles, with traceability and quality logs maintained
• Roasting facilities comply with HACCP and food safety standards applicable in their operating regions
• Emphasis on sustainable packaging and reusable merchandise

Financial and Operational Insights

Expat. Roasters operates as a private company, with financials not publicly disclosed. However, their brand has scaled significantly since launch, with operations across Bali, Jakarta, and Australia, and strategic partnerships in the hotel and resort sector. Their e-commerce platform supports international orders, and they have collaborated with multiple high-profile cafés across Asia-Pacific.

Shipment and Export Data

While detailed export volumes are not available through open trade databases, Expat. Roasters engages in international wholesale relationships and ships to both Australia and Southeast Asia, positioning themselves as a cross-border supplier. The presence of multiple fulfillment hubs indicates a multi-region logistics model tailored for freshness and responsiveness.

Customer Testimonials

“As a café owner, I trust Expat. Roasters for consistent quality and top-tier training. Their blends work flawlessly across all brew methods.”
— Café Partner, Jakarta

“Their Honey Timor Leste single origin is easily one of the most exciting coffees I’ve tried this year.”
— Home Brewer, Melbourne

Major Achievements

• Founded by Shae Macnamara, former Australian Barista Champion and internationally recognized coffee consultant
• Featured in Sprudge, Broadsheet, and The Manual for innovative coffee and café design
• Partnership with luxury resorts and boutique hospitality brands across Southeast Asia
• Expanded from Bali origins into multiple Australian cities through wholesale and e-commerce

Expat. Roasters continues to shape the specialty coffee landscape by merging world-class barista standards with deep regional sourcing, establishing itself as a forward-thinking brand rooted in quality, education, and ethical partnerships.