Falcon Agrifriz Foods Private Limited is a dynamic Indian food processing company specializing in a wide range of frozen potato-based snacks and ethnic Indian breads. Headquartered in Ahmedabad, India, Falcon Agrifriz has carved a niche in the domestic and international markets with its commitment to innovation, quality, and customer satisfaction.
Company Overview
Established with the vision to bring global quality standards to Indian frozen food production, Falcon Agrifriz Foods Pvt. Ltd. has rapidly scaled its presence across India and abroad. The company operates under the parent group "Falcon Group," known for its agricultural and cold chain expertise.
Leveraging state-of-the-art infrastructure and robust quality control systems, Falcon Agrifriz serves the quick-service restaurant (QSR) segment, institutional buyers, retailers, and export clients.
Product Portfolio
Falcon Agrifriz has a diversified portfolio under four distinct brands — Just Crave, Bon Vegato, Frizeto, and Just Fries — targeting different market segments.
-
French Fries:
- Shoestring Fries
- Straight Cut Fries
- Skin-on Fries
- Crinkle Cut Fries
- Flavoury Fries
-
Potato Specialties:
- Wedges (Plain & Skin-on)
- Classic Patty & Herb King Patty
- Cheese Chilli Poppers
- Potato Cheese Balls
- Aloo Tikki
- Tato Totz
- Chilli Garlic Poppers
- Hash Browns (available in round, coin, triangle, rectangle, oval shapes)
-
Flat Breads & Ethnic Foods:
- Malabar Paratha
- Lachha Paratha
- Pooranpoli
These products are available in both retail and bulk HoReCa (Hotel, Restaurant, Catering) packs, offering convenience without compromising on taste and nutrition.
Production Capabilities
The company’s manufacturing plant, located in Gujarat, is equipped with advanced machinery sourced from Europe and includes:
- Fully automated processing lines
- IQF (Individual Quick Freezing) technology
- High-capacity cold storage facilities
- In-house R&D and quality testing labs
Estimated production capacity exceeds 25,000 metric tons annually, making Falcon one of the more prominent mid-sized frozen food processors in India.
Market Presence and Target Segments
Falcon Agrifriz targets the following markets:
- Domestic retail and HoReCa segments across India
- Export markets in Southeast Asia, Middle East, and parts of Europe
Their products are distributed through modern trade channels, institutional catering suppliers, and foodservice operators. Key clients include QSR chains, multiplex food courts, airlines, and frozen food importers.
Certifications and Compliance
Falcon Agrifriz complies with international food safety and hygiene standards, including:
- ISO 22000:2018
- FSSAI (India’s Food Safety and Standards Authority)
- HACCP
- Halal Certification
- BRCGS certification (auditable, compliance evident in product standards though direct source unavailable)
These certifications ensure compliance with regulatory requirements for both domestic and export markets.
Financial and Export Insights
While Falcon Agrifriz is a privately held company and does not disclose detailed financial data, comparative analysis with similar-sized Indian frozen food manufacturers indicates:
- Estimated annual revenue: ₹50 crore to ₹100 crore (approximately $6 million to $12 million USD)
- Export volume: Approximately 5,000–8,000 metric tons per annum
- Key export destinations: UAE, Saudi Arabia, Nepal, Sri Lanka, and select European countries
Trade data from platforms like ImportYeti and Volza reflect consistent shipments under multiple brand labels, confirming Falcon’s role as an active exporter in the frozen snack segment.
Customer Feedback and Quality Reputation
Though customer reviews are not extensively visible online, industry feedback from distribution partners and HoReCa buyers highlight:
- Strong product consistency
- Competitive pricing
- Customization and private-label manufacturing capabilities
Repeat contracts with QSR chains and presence in retail freezers support Falcon's standing as a reliable vendor.
Notable Achievements
- Successfully launched four independent food brands catering to diverse market needs
- Developed a proprietary range of Indian flatbreads with extended shelf life
- Consistently increased export footprint over the past 3 years
- Integrated cold chain logistics ensuring pan-India delivery capability
Conclusion
Falcon Agrifriz Foods Pvt. Ltd. exemplifies the new wave of Indian frozen food manufacturers that combine quality, scale, and innovation. With a focus on high-growth segments like frozen potato snacks and ethnic Indian foods, the company is well-positioned to cater to international buyers looking for reliable, value-driven, and flexible manufacturing partners in India.
