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Tea, Beverages, Drinks
Black Tea: Jivraj CTC Leaf Tea, Jivraj Dust Tea
Instant Premix: Jivraj 9 Instant Tea Premix (Masala, Cardamom, Ginger, Lemon Grass)
Green Tea: Jivraj9 Premium Green Tea, Cava Green Tea
Founded in 1981 and headquartered in Surat, Gujarat, Jivraj Tea International Pvt. Ltd. is a leading name in the Indian tea industry. With over four decades of expertise, the company has grown from a regional favorite to a globally recognized tea brand under the flagship labels Jivraj9 and Samaara. Jivraj Tea is synonymous with high-quality CTC teas and flavored premixes, catering to diverse taste profiles across national and international markets.
Jivraj Tea International is engaged in the procurement, blending, packaging, and distribution of premium tea products, especially CTC (Crush, Tear, Curl) varieties. The company’s vertical integration—from sourcing tea leaves from top gardens in Assam and Dooars to in-house blending and packaging—ensures consistent quality and flavor.
The company offers a wide variety of tea products targeting both retail and institutional segments:
These products are available in various packaging formats such as pouches, tea bags, jars, and vacuum packs, targeting households, HoReCa, and export channels.
Jivraj Tea’s core USP lies in its fine-quality Assam CTC blends, processed at its state-of-the-art facilities. The company has achieved wide consumer trust by offering consistent flavor and aroma, backed by an ISO 22000-certified food safety system. It also holds FSSAI and Halal certifications, demonstrating commitment to global food safety standards.
Another key differentiator is its flagship brand Samaara, which is positioned as a premium international offering, emphasizing quality packaging and taste tailored to global palates.
While the company remains privately held and does not publicly disclose detailed financials, insights from market databases suggest:
These figures are consistent with the company’s visible expansion into the Middle East, Europe, and African markets.
According to data sourced from Volza and ImportYeti:
The company has successfully tapped into the growing demand for Indian tea in Middle Eastern and African markets, with UAE and Saudi Arabia being their strongest international territories.
Jivraj Tea caters to a diverse customer base:
Their Samaara brand targets the premium tea drinkers in global markets, especially health-conscious millennials and the Indian diaspora abroad.
Jivraj Tea’s facilities adhere to global food safety and compliance standards:
“Jivraj 9 has been our family favorite for over a decade. Its strong flavor and consistency make it unbeatable.”
— Siddharth Mehta, Mumbai (via Google Reviews)
“We stock Samaara Tea across our premium retail chains in Dubai. The product quality and packaging are consistently excellent.”
— Retail Distributor, UAE
Jivraj Tea International Pvt. Ltd. stands out as a robust player in the Indian and international tea landscape, leveraging quality, legacy, and global vision to build a lasting brand presence.
Food Manufacturer, Exporter
